- 30 June, 2003 -

Ricky's All Day Grill, the casual, family-style restaurant chain, brings the latest concept in "express dining" to downtown Vancouver. On Friday, May 16th, Ricky's Urban Diner Express opened its' doors at Waterfront Centre, Showcasing Ricky's famous breakfast platters and wholesome comfort foods in a modern environment. At Ricky's Urban Diner Express, fast casual food is served with speed and sophistication! Dave & Dimple Ludu, experienced Ricky's franchisees, open this new Ricky's Urban Diner Express as their second Ricky's location. After having successfully owned and operated their first location at Burnaby's Metrotown Centre for four years, they were eager to take on a second location with a fresh concept for fast casual dining at Vancouver's trendy Waterfront Centre. As a husband and wife franchise team, the Ludus bring great energy and enthusiasm to the opening of the restaurant. With a great looking location, including an authentic diner counter to sit at, not to mention the great tasting, great looking food: featuring a famous line up of breakfasts that include gigantic 3-egg breakfast platters like the Yukon Big Bite and the BC Awesome Benny. There is no better place for breakfast than Ricky's. Brenda Williams, Vice President and Director of Marketing speaks to the Ricky's guest experience philosophy, "whether you are coming in for Breakfast, Lunch or Dinner, if you are dining alone, with a friend, or your family; our goal is to make you comfortable. The menu at lunch and dinner features juicy, pure ground Chuck burgers, awesome Clubhouse sandwiches, salads and trendy comfort food like Roast Turkey and Roast Beef." She adds, "Dedicated to being your favourite neighbourhood restaurant, Ricky's All Day Grill stands behind its' promise to deliver a delicious, affordable dining adventure along with famous food and friendly, courteous service." Look for evidence of a very human side too, as Ricky's across Canada continues to support Sunshine Dreams for Kids; a Canadian charity that makes once-in-a-lifetime dreams come true for kids 3 to 19 who are challenged by severe physical disabilities or life-threatening illnesses (visit them at www.sunshine.ca). Ricky's All Day Grill has over 50 restaurants in Western Canada and plans to open another 5 locations before the end of 2003. Watch out for a Ricky's All Day Grill restaurant coming soon to Whitehorse, in the Yukon Territories, as well as additional locations in BC and Calgary before the end of 2003. A Canadian original, the family-style chain has been in operation since the 1960's and has aggressive plans for continued franchise expansion. For more information, or to arrange interviews, please contact: Brenda Williams, Vice President, Director of Marketing PH: 604-760-7670 FX: 604-597-8874 201 ? 7565 132nd Street, Surrey, BC. V3W 1K5

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