WineStyles Tasting Station vs The Brass Tap Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of WineStyles Tasting Station vs The Brass Tap including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

  WineStyles Tasting Station The Brass Tap
Investment 229000 - 380000 780925 - 1318525
Franchise Fee 0
Royalty Fee 6% 4%
Advertising Fee 1.50%
Year Founded 2002 2008
Year Franchised 2002 2010
Term Of Agreement
Term Of Agreement
Renewal Fee


Business Experience Requirements

  WineStyles Tasting Station The Brass Tap
Experience No previous franchise or pub experience necessary. Multi-unit agreements available.

Financing Options

  WineStyles Tasting Station The Brass Tap
 
Franchise Fees No
Start-up Costs No
Equipment No
Inventory No
Receivables No
Payroll No

Training & Support

  WineStyles Tasting Station The Brass Tap
Training WineStyles Tasting Station's in-depth training program provides a strong foundation for its franchisees to ensure success and future development. Franchisees receive comprehensive training in all aspects of owning and operating the business, including a week of on-site training at the WineStyles Tasting Station flagship store in West Des Moines, Iowa. Additionally, franchisees will benefit from a management-training program and extensive creative marketing strategies to increase their bottom line. WINE PROGRAM: * Introduction to Wine Industry * Wine Education * Access to exclusive brands * Introduction to suppliers / distributors * Wine Club program management * Access to featured wineries On-The-Job Training: 196 hours Classroom Training: 96 hours Additional Training: At corporate training store
Support * Real estate site selection support * In-house marketing, advertising, PR and social media experts * Online asset management tools and access to customizable, system-wide marketing materials * Field support team assigned to each franchisee to assist with business start-up and growth * Corporate and on-site training programs designed to implement a standardized operating system * Customized management software and financial administration tools Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
Marketing Co-op Advertising Ad Templates Regional Advertising Social media Email marketing Loyalty program/app
Operations Absentee Ownership Allowed Number of Employees Required to Run: 10 - 20

Expansion Plans

  WineStyles Tasting Station The Brass Tap
US Expansion Arizona, Florida, Illinois, Iowa, Texas Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming
Canada Expansion
International Expansion

Start-Up Costs and Fees Mobile

Investment
WineStyles Tasting Station
The Brass Tap
Franchise Fee
WineStyles Tasting Station
The Brass Tap
Royalty Fee
WineStyles Tasting Station 6%
The Brass Tap 4%
Advertising Fee
WineStyles Tasting Station
The Brass Tap 1.50%
Year Founded
WineStyles Tasting Station 2002
The Brass Tap 2008
Year Franchised
WineStyles Tasting Station 2002
The Brass Tap 2010
Term Of Agreement
WineStyles Tasting Station
The Brass Tap 10 years
Renewal Fee
WineStyles Tasting Station
The Brass Tap


Business Experience Requirements

Experience
WineStyles Tasting Station
The Brass Tap No previous franchise or pub experience necessary. Multi-unit agreements available.

Financing Options

 
Franchise Fees
WineStyles Tasting Station No
The Brass Tap No
Start-up Costs
WineStyles Tasting Station
The Brass Tap
Equipment
WineStyles Tasting Station}
The Brass Tap
Inventory
WineStyles Tasting Station
The Brass Tap
Receivables
WineStyles Tasting Station
The Brass Tap
Payroll
WineStyles Tasting Station
The Brass Tap

Training & Support

Training
WineStyles Tasting Station WineStyles Tasting Station's in-depth training program provides a strong foundation for its franchisees to ensure success and future development. Franchisees receive comprehensive training in all aspects of owning and operating the business, including a week of on-site training at the WineStyles Tasting Station flagship store in West Des Moines, Iowa. Additionally, franchisees will benefit from a management-training program and extensive creative marketing strategies to increase their bottom line. WINE PROGRAM: * Introduction to Wine Industry * Wine Education * Access to exclusive brands * Introduction to suppliers / distributors * Wine Club program management * Access to featured wineries
The Brass Tap On-The-Job Training: 196 hours Classroom Training: 96 hours Additional Training: At corporate training store
Support
WineStyles Tasting Station * Real estate site selection support * In-house marketing, advertising, PR and social media experts * Online asset management tools and access to customizable, system-wide marketing materials * Field support team assigned to each franchisee to assist with business start-up and growth * Corporate and on-site training programs designed to implement a standardized operating system * Customized management software and financial administration tools
The Brass Tap Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
Marketing
WineStyles Tasting Station
The Brass Tap Co-op Advertising Ad Templates Regional Advertising Social media Email marketing Loyalty program/app
Operations
WineStyles Tasting Station
The Brass Tap Absentee Ownership Allowed Number of Employees Required to Run: 10 - 20

Expansion Plans

US Expansion
WineStyles Tasting Station Arizona, Florida, Illinois, Iowa, Texas
The Brass Tap Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming
Canada Expansion
WineStyles Tasting Station
The Brass Tap
International Expansion
WineStyles Tasting Station
The Brass Tap