Start-Up Costs and Fees |
||
| We Olive & Wine Bar | The Brass Tap | |
| Investment | 285000 - 421500 | 780925 - 1318525 |
| Franchise Fee | ||
| Royalty Fee | 6% | 4% |
| Advertising Fee | 1.50% | |
| Year Founded | 0 | 2008 |
| Year Franchised | 0 | 2010 |
| Term Of Agreement | ||
| Term Of Agreement | ||
| Renewal Fee | ||
Business Experience Requirements |
||
| We Olive & Wine Bar | The Brass Tap | |
| Experience | No previous franchise or pub experience necessary. Multi-unit agreements available. | |
Financing Options |
||
| We Olive & Wine Bar | The Brass Tap | |
| Franchise Fees | ||
| Start-up Costs | ||
| Equipment | ||
| Inventory | ||
| Receivables | ||
| Payroll | ||
Training & Support |
||
| We Olive & Wine Bar | The Brass Tap | |
| Training | Franchisees learn how to manage all aspects of the store, including processes for store opening and ongoing sales growth. We Olive provides a comprehensive training program for two people in beautiful Paso Robles, California without charge. This in-store and classroom program covers the facets of the day-to-day operation of your We Olive store. In addition, the We Olive orientation will explain in detail how you can leverage the corporate support in areas such as marketing, customer service, hiring, sampling, product knowledge, IT and ordering procedures. After the initial training, We Olive provides scheduled trainings for two more people without charge. | On-The-Job Training: 196 hours Classroom Training: 96 hours Additional Training: At corporate training store |
| Support | Franchisees receive a solid structure needed to build a successful, sustainable business. From hiring and customer service training to store layout, merchandizing and inventory control, the We Olive operational team provides support for ongoing success. *Guidance on operating processes *Assistance with purchasing of approved equipment, inventory, signs, supplies *Development of local advertising and promotions; *Administration, accounting and inventory control; *Employee and management training programs as needed. Additionally, We Olive is in the process of establishing an Advisory Council of Franchisees to continually advise on system best practices, marketing and service enhancements. | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
| Marketing | With an established identity, advertising, public relations and interactive expertise, the We Olive marketing team has generated awareness and traffic for each franchisee and cultivated a loyal base of repeat customers. | Co-op Advertising Ad Templates Regional Advertising Social media Email marketing Loyalty program/app |
| Operations | Absentee Ownership Allowed Number of Employees Required to Run: 10 - 20 | |
Expansion Plans |
||
| We Olive & Wine Bar | The Brass Tap | |
| US Expansion | Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming | |
| Canada Expansion | ||
| International Expansion |
Start-Up Costs and Fees Mobile |
|
| Investment | |
| We Olive & Wine Bar | |
| The Brass Tap | |
| Franchise Fee | |
| We Olive & Wine Bar | |
| The Brass Tap | |
| Royalty Fee | |
| We Olive & Wine Bar | 6% |
| The Brass Tap | 4% |
| Advertising Fee | |
| We Olive & Wine Bar | |
| The Brass Tap | 1.50% |
| Year Founded | |
| We Olive & Wine Bar | 0 |
| The Brass Tap | 2008 |
| Year Franchised | |
| We Olive & Wine Bar | 0 |
| The Brass Tap | 2010 |
| Term Of Agreement | |
| We Olive & Wine Bar | |
| The Brass Tap | 10 years |
| Renewal Fee | |
| We Olive & Wine Bar | |
| The Brass Tap | |
Business Experience Requirements |
|
| Experience | |
| We Olive & Wine Bar | |
| The Brass Tap | No previous franchise or pub experience necessary. Multi-unit agreements available. |
Financing Options |
|
| Franchise Fees | |
| We Olive & Wine Bar | |
| The Brass Tap | |
| Start-up Costs | |
| We Olive & Wine Bar | |
| The Brass Tap | |
| Equipment | |
| We Olive & Wine Bar} | |
| The Brass Tap | |
| Inventory | |
| We Olive & Wine Bar | |
| The Brass Tap | |
| Receivables | |
| We Olive & Wine Bar | |
| The Brass Tap | |
| Payroll | |
| We Olive & Wine Bar | |
| The Brass Tap | |
Training & Support |
|
| Training | |
| We Olive & Wine Bar | Franchisees learn how to manage all aspects of the store, including processes for store opening and ongoing sales growth. We Olive provides a comprehensive training program for two people in beautiful Paso Robles, California without charge. This in-store and classroom program covers the facets of the day-to-day operation of your We Olive store. In addition, the We Olive orientation will explain in detail how you can leverage the corporate support in areas such as marketing, customer service, hiring, sampling, product knowledge, IT and ordering procedures. After the initial training, We Olive provides scheduled trainings for two more people without charge. |
| The Brass Tap | On-The-Job Training: 196 hours Classroom Training: 96 hours Additional Training: At corporate training store |
| Support | |
| We Olive & Wine Bar | Franchisees receive a solid structure needed to build a successful, sustainable business. From hiring and customer service training to store layout, merchandizing and inventory control, the We Olive operational team provides support for ongoing success. *Guidance on operating processes *Assistance with purchasing of approved equipment, inventory, signs, supplies *Development of local advertising and promotions; *Administration, accounting and inventory control; *Employee and management training programs as needed. Additionally, We Olive is in the process of establishing an Advisory Council of Franchisees to continually advise on system best practices, marketing and service enhancements. |
| The Brass Tap | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
| Marketing | |
| We Olive & Wine Bar | With an established identity, advertising, public relations and interactive expertise, the We Olive marketing team has generated awareness and traffic for each franchisee and cultivated a loyal base of repeat customers. |
| The Brass Tap | Co-op Advertising Ad Templates Regional Advertising Social media Email marketing Loyalty program/app |
| Operations | |
| We Olive & Wine Bar | |
| The Brass Tap | Absentee Ownership Allowed Number of Employees Required to Run: 10 - 20 |
Expansion Plans |
|
| US Expansion | |
| We Olive & Wine Bar | |
| The Brass Tap | Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming |
| Canada Expansion | |
| We Olive & Wine Bar | |
| The Brass Tap | |
| International Expansion | |
| We Olive & Wine Bar | |
| The Brass Tap | |