The Scout Guide vs The HomeMag Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of The Scout Guide vs The HomeMag including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

  The Scout Guide The HomeMag
Investment 63500 - 70000 250000 - 350000
Franchise Fee
Royalty Fee 10% 6%
Advertising Fee
Year Founded 2011 2002
Year Franchised 2013 2006
Term Of Agreement
Term Of Agreement
Renewal Fee


Business Experience Requirements

  The Scout Guide The HomeMag
Experience The Ideal Candidate Will Have * Strong Business and/or business-to-business sales experience * Desire and Talent to lead an Effective and Productive Team * Working and Applicable Knowledge of your Desired Market * A Full-time Commitment to your Success * The Commitment to follow our very Successful and Proven Systems

Financing Options

  The Scout Guide The HomeMag
 
Franchise Fees
Start-up Costs
Equipment
Inventory
Receivables
Payroll

Training & Support

  The Scout Guide The HomeMag
Training Classroom Training: 15 hours No publishing experience is required; we train your entire team at our Franchise Support Center and in your Protected Market. We even help you hire your personnel and find the right office space.
Support Newsletter Meetings/Conventions Grand Opening Online Support Field Operations Vendors are in Place your Printers are pre-negotiated with nationally managed pricing and Quality Control. The US Postal Service is ready with your National Account status and pre-arranged postal discounts. All other Vendors including Call-Tracking, CRM/SFA system, Residential List, and a few others are in place, pre-negotiated, and waiting for you. We're involved with you from day one throughout the life of your magazine. From the initial training to your first issue and throughout every magazine thereafter, we'll be involved along the way. Our industry leading support team works with you to ensure that every Ad is created to generate leads every Issue. Our job is to Support your efforts, and that includes keeping you on task toward producing the biggest and best magazine possible month after month. We develop marketing collateral, your web presence, digital magazines, new-hire and personnel management techniques, and we also work and refine your mailing lists, your call-tracking system, and provide regularly scheduled email campaigns on your behalf to name a few.
Marketing National Media Regional Advertising Social media SEO Email marketing
Operations

Expansion Plans

  The Scout Guide The HomeMag
US Expansion Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming
Canada Expansion
International Expansion

Start-Up Costs and Fees Mobile

Investment
The Scout Guide
The HomeMag
Franchise Fee
The Scout Guide
The HomeMag
Royalty Fee
The Scout Guide 10%
The HomeMag 6%
Advertising Fee
The Scout Guide
The HomeMag
Year Founded
The Scout Guide 2011
The HomeMag 2002
Year Franchised
The Scout Guide 2013
The HomeMag 2006
Term Of Agreement
The Scout Guide
The HomeMag 10 years
Renewal Fee
The Scout Guide
The HomeMag $5,000


Business Experience Requirements

Experience
The Scout Guide
The HomeMag The Ideal Candidate Will Have * Strong Business and/or business-to-business sales experience * Desire and Talent to lead an Effective and Productive Team * Working and Applicable Knowledge of your Desired Market * A Full-time Commitment to your Success * The Commitment to follow our very Successful and Proven Systems

Financing Options

 
Franchise Fees
The Scout Guide
The HomeMag
Start-up Costs
The Scout Guide
The HomeMag
Equipment
The Scout Guide}
The HomeMag
Inventory
The Scout Guide
The HomeMag
Receivables
The Scout Guide
The HomeMag
Payroll
The Scout Guide
The HomeMag

Training & Support

Training
The Scout Guide Classroom Training: 15 hours
The HomeMag No publishing experience is required; we train your entire team at our Franchise Support Center and in your Protected Market. We even help you hire your personnel and find the right office space.
Support
The Scout Guide Newsletter Meetings/Conventions Grand Opening Online Support Field Operations
The HomeMag Vendors are in Place your Printers are pre-negotiated with nationally managed pricing and Quality Control. The US Postal Service is ready with your National Account status and pre-arranged postal discounts. All other Vendors including Call-Tracking, CRM/SFA system, Residential List, and a few others are in place, pre-negotiated, and waiting for you. We're involved with you from day one throughout the life of your magazine. From the initial training to your first issue and throughout every magazine thereafter, we'll be involved along the way. Our industry leading support team works with you to ensure that every Ad is created to generate leads every Issue. Our job is to Support your efforts, and that includes keeping you on task toward producing the biggest and best magazine possible month after month. We develop marketing collateral, your web presence, digital magazines, new-hire and personnel management techniques, and we also work and refine your mailing lists, your call-tracking system, and provide regularly scheduled email campaigns on your behalf to name a few.
Marketing
The Scout Guide National Media Regional Advertising Social media SEO Email marketing
The HomeMag
Operations
The Scout Guide
The HomeMag

Expansion Plans

US Expansion
The Scout Guide Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming
The HomeMag
Canada Expansion
The Scout Guide
The HomeMag
International Expansion
The Scout Guide
The HomeMag