Start-Up Costs and Fees |
||
| Slumberland | Foliage Design Systems | |
| Investment | 545500 - 1994000 | 44400 - 64400 |
| Franchise Fee | 0 | 0 |
| Royalty Fee | 3% | 6% |
| Advertising Fee | 1% | |
| Year Founded | 1967 | 1971 |
| Year Franchised | 1977 | 1980 |
| Term Of Agreement | ||
| Term Of Agreement | ||
| Renewal Fee | ||
Business Experience Requirements |
||
| Slumberland | Foliage Design Systems | |
| Experience | General business experience Industry experience, marketing skills preferred, but not necessary; strong understanding of retail business and commitment to customer service | General business experience Marketing skills Sales experience |
Financing Options |
||
| Slumberland | Foliage Design Systems | |
| Franchise Fees | No | No |
| Start-up Costs | No | No |
| Equipment | No | No |
| Inventory | No | No |
| Receivables | No | No |
| Payroll | No | No |
Training & Support |
||
| Slumberland | Foliage Design Systems | |
| Training | Ongoing both on site & at corporate office On-The-Job Training: 200+ hours Classroom Training: 26 hours | On-The-Job Training: Up to 32 hours Classroom Training: 51-72 hours |
| Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform | Ad Templates Social media SEO |
| Marketing | Slumberland Furniture's marketing philosophy combines convenient, high profile locations with name brand merchandise, high impact advertising, and a value-added approach to the customer. Advertising is a key component of our marketing strategy. Slumberland is a dominant advertiser and we strive to be #1 in top-of-mind-awareness for home furnishings. Another important element of our marketing philosophy is the value-added approach. We were one the first retailers to offer an extended comfort guarantee on mattresses, one part of our Mattress Plus program which includes: *60 night 100% comfort guarantee *Mattress removal option with delivery of a new set *Guaranteed low price: we won't be undersold! We are always seeking new ways to provide value to the customer to make Slumberland the store of choice in every market. Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | Ad Templates Social media SEO |
| Operations | Absentee Ownership Allowed Number of Employees Required to Run: 10 | Franchise can be run from home. 10% of all franchisees own more than one unit Number of employees needed to run franchised unit: 5 Absentee ownership allowed. (100% of current franchisees are owner/operators) |
Expansion Plans |
||
| Slumberland | Foliage Design Systems | |
| US Expansion | Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming | |
| Canada Expansion | ||
| International Expansion |
Start-Up Costs and Fees Mobile |
|
| Investment | |
| Slumberland | |
| Foliage Design Systems | |
| Franchise Fee | |
| Slumberland | |
| Foliage Design Systems | |
| Royalty Fee | |
| Slumberland | 3% |
| Foliage Design Systems | 6% |
| Advertising Fee | |
| Slumberland | 1% |
| Foliage Design Systems | |
| Year Founded | |
| Slumberland | 1967 |
| Foliage Design Systems | 1971 |
| Year Franchised | |
| Slumberland | 1977 |
| Foliage Design Systems | 1980 |
| Term Of Agreement | |
| Slumberland | 10 years |
| Foliage Design Systems | 4-5 years |
| Renewal Fee | |
| Slumberland | |
| Foliage Design Systems | |
Business Experience Requirements |
|
| Experience | |
| Slumberland | General business experience Industry experience, marketing skills preferred, but not necessary; strong understanding of retail business and commitment to customer service |
| Foliage Design Systems | General business experience Marketing skills Sales experience |
Financing Options |
|
| Franchise Fees | |
| Slumberland | No |
| Foliage Design Systems | No |
| Start-up Costs | |
| Slumberland | |
| Foliage Design Systems | |
| Equipment | |
| Slumberland} | |
| Foliage Design Systems | |
| Inventory | |
| Slumberland | |
| Foliage Design Systems | |
| Receivables | |
| Slumberland | |
| Foliage Design Systems | |
| Payroll | |
| Slumberland | |
| Foliage Design Systems | |
Training & Support |
|
| Training | |
| Slumberland | Ongoing both on site & at corporate office On-The-Job Training: 200+ hours Classroom Training: 26 hours |
| Foliage Design Systems | On-The-Job Training: Up to 32 hours Classroom Training: 51-72 hours |
| Support | |
| Slumberland | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform |
| Foliage Design Systems | Ad Templates Social media SEO |
| Marketing | |
| Slumberland | Slumberland Furniture's marketing philosophy combines convenient, high profile locations with name brand merchandise, high impact advertising, and a value-added approach to the customer. Advertising is a key component of our marketing strategy. Slumberland is a dominant advertiser and we strive to be #1 in top-of-mind-awareness for home furnishings. Another important element of our marketing philosophy is the value-added approach. We were one the first retailers to offer an extended comfort guarantee on mattresses, one part of our Mattress Plus program which includes: *60 night 100% comfort guarantee *Mattress removal option with delivery of a new set *Guaranteed low price: we won't be undersold! We are always seeking new ways to provide value to the customer to make Slumberland the store of choice in every market. Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
| Foliage Design Systems | Ad Templates Social media SEO |
| Operations | |
| Slumberland | Absentee Ownership Allowed Number of Employees Required to Run: 10 |
| Foliage Design Systems | Franchise can be run from home. 10% of all franchisees own more than one unit Number of employees needed to run franchised unit: 5 Absentee ownership allowed. (100% of current franchisees are owner/operators) |
Expansion Plans |
|
| US Expansion | |
| Slumberland | |
| Foliage Design Systems | Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming |
| Canada Expansion | |
| Slumberland | |
| Foliage Design Systems | |
| International Expansion | |
| Slumberland | |
| Foliage Design Systems | |