Start-Up Costs and Fees |
||
| San Francisco Oven | Mellow Mushroom Pizza | |
| Investment | 474100 - 807300 | 1624000 - 449800 |
| Franchise Fee | 0 | |
| Royalty Fee | 5% | |
| Advertising Fee | 2% | |
| Year Founded | 2001 | 0 |
| Year Franchised | 2003 | 0 |
| Term Of Agreement | ||
| Term Of Agreement | ||
| Renewal Fee | ||
Business Experience Requirements |
||
| San Francisco Oven | Mellow Mushroom Pizza | |
| Experience | Industry experience General business experience Marketing skills | |
Financing Options |
||
| San Francisco Oven | Mellow Mushroom Pizza | |
| Franchise Fees | No | No |
| Start-up Costs | No | No |
| Equipment | No | No |
| Inventory | No | No |
| Receivables | No | No |
| Payroll | No | No |
Training & Support |
||
| San Francisco Oven | Mellow Mushroom Pizza | |
| Training | Your ownership group and senior management staff will train for three weeks at our Shroom University training facility in Douglasville, Georgia prior to opening. When your store opens our training staff will assist you for a week prior to opening, and for two weeks after the opening. Shroom University offers a comprehensive program designed to teach you about the Front of House, Back of House, and Administrative aspects of running a Mellow Mushroom. You and your managers will learn how to make food, place orders, hire and retain personnel & maintain your POS system and mine the data it collects. A special emphasis is given to teaching you proven methods of supervising your store to decrease food and labor costs and increase cash flow. Quality control systems are also shared with you at Shroom University, and you will be provided with several financial and cost management spreadsheets. | |
| Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | Members of our operations team will visit your store(s) to ensure that our standards and practices are being upheld. These visits are also opportunities for us to continue to train your staff and help train any new employees. Our operations team will also help you implement new initiatives that are developed in conjunction with the marketing department. Our marketing team will advise you on coordinating local promotions and create collection-wide campaigns in which your store can participate. The marketing team will also provide you with designs for business cards, banners, stickers, magnets, and spec ads for use in your local market. |
| Marketing | Co-op advertising, Ad slicks, National media, Regional advertising | |
| Operations | Franchisees required to buy multiple units/master licenses; 100% of all franchisees own more than one unit Number of employees needed to run franchised unit: 20 - 30 Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) | |
Expansion Plans |
||
| San Francisco Oven | Mellow Mushroom Pizza | |
| US Expansion | ||
| Canada Expansion | ||
| International Expansion |
Start-Up Costs and Fees Mobile |
|
| Investment | |
| San Francisco Oven | |
| Mellow Mushroom Pizza | |
| Franchise Fee | |
| San Francisco Oven | |
| Mellow Mushroom Pizza | |
| Royalty Fee | |
| San Francisco Oven | 5% |
| Mellow Mushroom Pizza | |
| Advertising Fee | |
| San Francisco Oven | |
| Mellow Mushroom Pizza | 2% |
| Year Founded | |
| San Francisco Oven | 2001 |
| Mellow Mushroom Pizza | 0 |
| Year Franchised | |
| San Francisco Oven | 2003 |
| Mellow Mushroom Pizza | 0 |
| Term Of Agreement | |
| San Francisco Oven | 10 years |
| Mellow Mushroom Pizza | 15 years +5 |
| Renewal Fee | |
| San Francisco Oven | |
| Mellow Mushroom Pizza | |
Business Experience Requirements |
|
| Experience | |
| San Francisco Oven | Industry experience General business experience Marketing skills |
| Mellow Mushroom Pizza | |
Financing Options |
|
| Franchise Fees | |
| San Francisco Oven | No |
| Mellow Mushroom Pizza | No |
| Start-up Costs | |
| San Francisco Oven | |
| Mellow Mushroom Pizza | |
| Equipment | |
| San Francisco Oven} | |
| Mellow Mushroom Pizza | |
| Inventory | |
| San Francisco Oven | |
| Mellow Mushroom Pizza | |
| Receivables | |
| San Francisco Oven | |
| Mellow Mushroom Pizza | |
| Payroll | |
| San Francisco Oven | |
| Mellow Mushroom Pizza | |
Training & Support |
|
| Training | |
| San Francisco Oven | |
| Mellow Mushroom Pizza | Your ownership group and senior management staff will train for three weeks at our Shroom University training facility in Douglasville, Georgia prior to opening. When your store opens our training staff will assist you for a week prior to opening, and for two weeks after the opening. Shroom University offers a comprehensive program designed to teach you about the Front of House, Back of House, and Administrative aspects of running a Mellow Mushroom. You and your managers will learn how to make food, place orders, hire and retain personnel & maintain your POS system and mine the data it collects. A special emphasis is given to teaching you proven methods of supervising your store to decrease food and labor costs and increase cash flow. Quality control systems are also shared with you at Shroom University, and you will be provided with several financial and cost management spreadsheets. |
| Support | |
| San Francisco Oven | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives |
| Mellow Mushroom Pizza | Members of our operations team will visit your store(s) to ensure that our standards and practices are being upheld. These visits are also opportunities for us to continue to train your staff and help train any new employees. Our operations team will also help you implement new initiatives that are developed in conjunction with the marketing department. Our marketing team will advise you on coordinating local promotions and create collection-wide campaigns in which your store can participate. The marketing team will also provide you with designs for business cards, banners, stickers, magnets, and spec ads for use in your local market. |
| Marketing | |
| San Francisco Oven | Co-op advertising, Ad slicks, National media, Regional advertising |
| Mellow Mushroom Pizza | |
| Operations | |
| San Francisco Oven | Franchisees required to buy multiple units/master licenses; 100% of all franchisees own more than one unit Number of employees needed to run franchised unit: 20 - 30 Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) |
| Mellow Mushroom Pizza | |
Expansion Plans |
|
| US Expansion | |
| San Francisco Oven | |
| Mellow Mushroom Pizza | |
| Canada Expansion | |
| San Francisco Oven | |
| Mellow Mushroom Pizza | |
| International Expansion | |
| San Francisco Oven | |
| Mellow Mushroom Pizza | |