Start-Up Costs and Fees |
||
| RaceTrac | Express Mart | |
| Investment | 1000000 - 1400000 | 86200 - 361000 |
| Franchise Fee | 0 | |
| Royalty Fee | 3.50% | 4% |
| Advertising Fee | 1.50% | |
| Year Founded | 1934 | 1975 |
| Year Franchised | 1934 | 1990 |
| Term Of Agreement | ||
| Term Of Agreement | ||
| Renewal Fee | ||
Business Experience Requirements |
||
| RaceTrac | Express Mart | |
| Experience | The company is seeking qualified candidates to bring their talents to its growing brand. RaceTrac franchisees should have strategic agility, business acumen, integrity and the ability to build an effective team. Ideal candidates will possess a desire to join a hands-on business opportunity where franchisees are actively involved in the day-to-day operations. Finally, potential franchisees should have a net worth of at least $700,000 and liquidity of at least $350,000. Candidates who meet these preliminary qualifications will be required to make an initial investment ranging from approximately $1 million to $1.4 million. Figures vary depending on the size of the store, store location, and equipment costs. | |
Financing Options |
||
| RaceTrac | Express Mart | |
| Franchise Fees | No | |
| Start-up Costs | No | |
| Equipment | No | |
| Inventory | No | |
| Receivables | No | |
| Payroll | No | |
Training & Support |
||
| RaceTrac | Express Mart | |
| Training | As a franchisee, RaceTrac will provide you with all of the tools necessary to run a RaceTrac store, including a comprehensive training program and our proven experience in marketing, operations and merchandising. RaceTrac s training team will provide new franchisees an extensive training program that consists of classroom and in-store instruction. Our comprehensive training will teach you how to deliver great service to guests who come to your modern, convenient store for quality food offers and wide product selection. | Available at headquarters |
| Support | The RaceTrac operations team will begin supporting you immediately. The local regional team will support the franchisee with their intimate knowledge of Central Florida and business operations. This regional support includes a direct relationship with one of our dedicated Operations Supervisors. RaceTrac will also provide the franchisee with store opening support to assist with re-opening activities and make sure they get off to a great start as a RaceTrac franchisee. | Meetings, Grand opening, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives |
| Marketing | Co-op advertising, Ad slicks, Regional advertising | |
| Operations | Absentee ownership of franchise is allowed. (33% of current franchisees are owner/operators) | |
Expansion Plans |
||
| RaceTrac | Express Mart | |
| US Expansion | Alabama, Florida, Georgia, Texas | |
| Canada Expansion | ||
| International Expansion |
Start-Up Costs and Fees Mobile |
|
| Investment | |
| RaceTrac | |
| Express Mart | |
| Franchise Fee | |
| RaceTrac | |
| Express Mart | |
| Royalty Fee | |
| RaceTrac | 3.50% |
| Express Mart | 4% |
| Advertising Fee | |
| RaceTrac | 1.50% |
| Express Mart | |
| Year Founded | |
| RaceTrac | 1934 |
| Express Mart | 1975 |
| Year Franchised | |
| RaceTrac | 1934 |
| Express Mart | 1990 |
| Term Of Agreement | |
| RaceTrac | 10 years |
| Express Mart | 10 years |
| Renewal Fee | |
| RaceTrac | |
| Express Mart | |
Business Experience Requirements |
|
| Experience | |
| RaceTrac | The company is seeking qualified candidates to bring their talents to its growing brand. RaceTrac franchisees should have strategic agility, business acumen, integrity and the ability to build an effective team. Ideal candidates will possess a desire to join a hands-on business opportunity where franchisees are actively involved in the day-to-day operations. Finally, potential franchisees should have a net worth of at least $700,000 and liquidity of at least $350,000. Candidates who meet these preliminary qualifications will be required to make an initial investment ranging from approximately $1 million to $1.4 million. Figures vary depending on the size of the store, store location, and equipment costs. |
| Express Mart | |
Financing Options |
|
| Franchise Fees | |
| RaceTrac | |
| Express Mart | |
| Start-up Costs | |
| RaceTrac | |
| Express Mart | |
| Equipment | |
| RaceTrac} | |
| Express Mart | |
| Inventory | |
| RaceTrac | |
| Express Mart | |
| Receivables | |
| RaceTrac | |
| Express Mart | |
| Payroll | |
| RaceTrac | |
| Express Mart | |
Training & Support |
|
| Training | |
| RaceTrac | As a franchisee, RaceTrac will provide you with all of the tools necessary to run a RaceTrac store, including a comprehensive training program and our proven experience in marketing, operations and merchandising. RaceTrac s training team will provide new franchisees an extensive training program that consists of classroom and in-store instruction. Our comprehensive training will teach you how to deliver great service to guests who come to your modern, convenient store for quality food offers and wide product selection. |
| Express Mart | Available at headquarters |
| Support | |
| RaceTrac | The RaceTrac operations team will begin supporting you immediately. The local regional team will support the franchisee with their intimate knowledge of Central Florida and business operations. This regional support includes a direct relationship with one of our dedicated Operations Supervisors. RaceTrac will also provide the franchisee with store opening support to assist with re-opening activities and make sure they get off to a great start as a RaceTrac franchisee. |
| Express Mart | Meetings, Grand opening, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives |
| Marketing | |
| RaceTrac | |
| Express Mart | Co-op advertising, Ad slicks, Regional advertising |
| Operations | |
| RaceTrac | |
| Express Mart | Absentee ownership of franchise is allowed. (33% of current franchisees are owner/operators) |
Expansion Plans |
|
| US Expansion | |
| RaceTrac | Alabama, Florida, Georgia, Texas |
| Express Mart | |
| Canada Expansion | |
| RaceTrac | |
| Express Mart | |
| International Expansion | |
| RaceTrac | |
| Express Mart | |