Pure Taqueria vs California Tortilla Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Pure Taqueria vs California Tortilla including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

  Pure Taqueria California Tortilla
Investment 954000 - 2381000 378400 - 697000
Franchise Fee
Royalty Fee 5%-6% 5%
Advertising Fee 1% .5% local +2% Nat'l
Year Founded 0 1995
Year Franchised 0 1995
Term Of Agreement
Term Of Agreement
Renewal Fee


Business Experience Requirements

  Pure Taqueria California Tortilla
Experience * A minimum of $1,000,000 net worth and $250,000 of liquid assets to invest in your California Tortilla franchise; * Experience in either the food/restaurant industry; and/or prior franchise experience; and/or prior business or management experience (whew!); * A passionate commitment to customer service; * A sound operating plan to manage your business; * A cultural fit with California Tortilla and a passion for Mexican food; * The willingness to learn and apply the California Tortilla Operating System.

Financing Options

  Pure Taqueria California Tortilla
 
Franchise Fees
Start-up Costs
Equipment
Inventory
Receivables
Payroll

Training & Support

  Pure Taqueria California Tortilla
Training Four weeks of training in the operation of your PURE Taqueria and the deployment of the Be Sure With PURE Taqueria brand. . One week of on-site training of your personnel from our qualified support staff. On-The-Job Training: 200 hours Classroom Training: 10 hours
Support Comprehensive Operations Manual. . Recipe video library. . Information Technology/POS Support. . Marketing and advertising. . National Purchasing Program. . Use of the registered Be Sure With Pure Taqueria service mark. . Intranet. . On-going support. Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
Marketing Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
Operations Absentee Ownership Allowed Number of Employees Required to Run: 15

Expansion Plans

  Pure Taqueria California Tortilla
US Expansion Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming
Canada Expansion
International Expansion

Start-Up Costs and Fees Mobile

Investment
Pure Taqueria
California Tortilla
Franchise Fee
Pure Taqueria
California Tortilla
Royalty Fee
Pure Taqueria 5%-6%
California Tortilla 5%
Advertising Fee
Pure Taqueria 1%
California Tortilla .5% local +2% Nat'l
Year Founded
Pure Taqueria 0
California Tortilla 1995
Year Franchised
Pure Taqueria 0
California Tortilla 1995
Term Of Agreement
Pure Taqueria
California Tortilla 10 years
Renewal Fee
Pure Taqueria
California Tortilla


Business Experience Requirements

Experience
Pure Taqueria
California Tortilla * A minimum of $1,000,000 net worth and $250,000 of liquid assets to invest in your California Tortilla franchise; * Experience in either the food/restaurant industry; and/or prior franchise experience; and/or prior business or management experience (whew!); * A passionate commitment to customer service; * A sound operating plan to manage your business; * A cultural fit with California Tortilla and a passion for Mexican food; * The willingness to learn and apply the California Tortilla Operating System.

Financing Options

 
Franchise Fees
Pure Taqueria
California Tortilla
Start-up Costs
Pure Taqueria
California Tortilla
Equipment
Pure Taqueria}
California Tortilla
Inventory
Pure Taqueria
California Tortilla
Receivables
Pure Taqueria
California Tortilla
Payroll
Pure Taqueria
California Tortilla

Training & Support

Training
Pure Taqueria Four weeks of training in the operation of your PURE Taqueria and the deployment of the Be Sure With PURE Taqueria brand. . One week of on-site training of your personnel from our qualified support staff.
California Tortilla On-The-Job Training: 200 hours Classroom Training: 10 hours
Support
Pure Taqueria Comprehensive Operations Manual. . Recipe video library. . Information Technology/POS Support. . Marketing and advertising. . National Purchasing Program. . Use of the registered Be Sure With Pure Taqueria service mark. . Intranet. . On-going support.
California Tortilla Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
Marketing
Pure Taqueria
California Tortilla Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
Operations
Pure Taqueria
California Tortilla Absentee Ownership Allowed Number of Employees Required to Run: 15

Expansion Plans

US Expansion
Pure Taqueria
California Tortilla Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming
Canada Expansion
Pure Taqueria
California Tortilla
International Expansion
Pure Taqueria
California Tortilla