Planet Smoothie vs Bruster's Real Ice Cream Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Planet Smoothie vs Bruster's Real Ice Cream including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

  Planet Smoothie Bruster's Real Ice Cream
Investment 190150 - 358500 229200 - 1315000
Franchise Fee 0
Royalty Fee 5% 5%
Advertising Fee 2% 3%
Year Founded 1995 1989
Year Franchised 1995 1993
Term Of Agreement
Term Of Agreement
Renewal Fee


Business Experience Requirements

  Planet Smoothie Bruster's Real Ice Cream
Experience A Planet Smoothie franchisee should have an outgoing personality and a desire to provide customers a healthier option. You should also enjoy going out into the community to meet new people and let them know about your store. Building partnerships in the community is key to growing revenue for your store. We provide a detailed game plan to help you build awareness, and executing the game plan can be half the fun of owning a store: You get to be the person who makes the community a little bit better and a little bit healthier, and communities love that! To open a store, you need at least $100,000 in liquid capital and a net worth of $400,000. *20% CAPITAL IN THE PROJECT. *DEDICATION TO EITHER OPERATING OR OVERSEEING *A MANAGER THAT WORKS APPROPRIATE RETAIL HOURS CULTIVATING AND MOTIVATING YOUTH. *INVOLVEMENT IN THE COMMUNITY

Financing Options

  Planet Smoothie Bruster's Real Ice Cream
 
Franchise Fees No
Start-up Costs No
Equipment No
Inventory No
Receivables No
Payroll No

Training & Support

  Planet Smoothie Bruster's Real Ice Cream
Training Hands-on experience in operating a Planet Smoothie restaurant in Atlanta, Georgia. This covers all facets of operating the Planet Smoothie business. A Planet Smoothie representative will then assist you at the opening of your first restaurant. On-The-Job Training: 68 hours Classroom Training: 12 hours
Support *Real Estate Review and approval *Project Management *Marketing program and materials *procurement of products for operation *operations manager to support in your opening and ongoing consultations at your storePurchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
Marketing Complete assortment of templates and plans annually along with the support of a field marketing representative for more one on one support. Co-op Advertising Ad Templates Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
Operations Absentee Ownership Allowed Number of Employees Required to Run: 15 - 30

Expansion Plans

  Planet Smoothie Bruster's Real Ice Cream
US Expansion Alabama, Arkansas, Connecticut, Delaware, Florida, Georgia, Indiana, Kentucky, Louisiana, Maryland, Massachusetts, Mississippi, New Hampshire, New Jersey, New York, North Carolina, Ohio, Pennsylvania, South Carolina, Tennessee, Texas, Vermont, Virginia
Canada Expansion 0
International Expansion

Start-Up Costs and Fees Mobile

Investment
Planet Smoothie
Bruster's Real Ice Cream
Franchise Fee
Planet Smoothie
Bruster's Real Ice Cream
Royalty Fee
Planet Smoothie 5%
Bruster's Real Ice Cream 5%
Advertising Fee
Planet Smoothie 2%
Bruster's Real Ice Cream 3%
Year Founded
Planet Smoothie 1995
Bruster's Real Ice Cream 1989
Year Franchised
Planet Smoothie 1995
Bruster's Real Ice Cream 1993
Term Of Agreement
Planet Smoothie
Bruster's Real Ice Cream 10 years
Renewal Fee
Planet Smoothie
Bruster's Real Ice Cream


Business Experience Requirements

Experience
Planet Smoothie A Planet Smoothie franchisee should have an outgoing personality and a desire to provide customers a healthier option. You should also enjoy going out into the community to meet new people and let them know about your store. Building partnerships in the community is key to growing revenue for your store. We provide a detailed game plan to help you build awareness, and executing the game plan can be half the fun of owning a store: You get to be the person who makes the community a little bit better and a little bit healthier, and communities love that! To open a store, you need at least $100,000 in liquid capital and a net worth of $400,000.
Bruster's Real Ice Cream *20% CAPITAL IN THE PROJECT. *DEDICATION TO EITHER OPERATING OR OVERSEEING *A MANAGER THAT WORKS APPROPRIATE RETAIL HOURS CULTIVATING AND MOTIVATING YOUTH. *INVOLVEMENT IN THE COMMUNITY

Financing Options

 
Franchise Fees
Planet Smoothie
Bruster's Real Ice Cream
Start-up Costs
Planet Smoothie
Bruster's Real Ice Cream
Equipment
Planet Smoothie}
Bruster's Real Ice Cream
Inventory
Planet Smoothie
Bruster's Real Ice Cream
Receivables
Planet Smoothie
Bruster's Real Ice Cream
Payroll
Planet Smoothie
Bruster's Real Ice Cream

Training & Support

Training
Planet Smoothie Hands-on experience in operating a Planet Smoothie restaurant in Atlanta, Georgia. This covers all facets of operating the Planet Smoothie business. A Planet Smoothie representative will then assist you at the opening of your first restaurant.
Bruster's Real Ice Cream On-The-Job Training: 68 hours Classroom Training: 12 hours
Support
Planet Smoothie
Bruster's Real Ice Cream *Real Estate Review and approval *Project Management *Marketing program and materials *procurement of products for operation *operations manager to support in your opening and ongoing consultations at your storePurchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
Marketing
Planet Smoothie
Bruster's Real Ice Cream Complete assortment of templates and plans annually along with the support of a field marketing representative for more one on one support. Co-op Advertising Ad Templates Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
Operations
Planet Smoothie
Bruster's Real Ice Cream Absentee Ownership Allowed Number of Employees Required to Run: 15 - 30

Expansion Plans

US Expansion
Planet Smoothie
Bruster's Real Ice Cream Alabama, Arkansas, Connecticut, Delaware, Florida, Georgia, Indiana, Kentucky, Louisiana, Maryland, Massachusetts, Mississippi, New Hampshire, New Jersey, New York, North Carolina, Ohio, Pennsylvania, South Carolina, Tennessee, Texas, Vermont, Virginia
Canada Expansion
Planet Smoothie 0
Bruster's Real Ice Cream
International Expansion
Planet Smoothie
Bruster's Real Ice Cream