Start-Up Costs and Fees |
||
| Penn Station East Coast Subs | Alamo Drafthouse Cinemas | |
| Investment | 383844 - 613764 | 1250000 - 2000000 |
| Franchise Fee | ||
| Royalty Fee | to8% | 5% |
| Advertising Fee | 2-3% | 0.80% |
| Year Founded | 1985 | 1997 |
| Year Franchised | 1988 | 2003 |
| Term Of Agreement | ||
| Term Of Agreement | ||
| Renewal Fee | ||
Business Experience Requirements |
||
| Penn Station East Coast Subs | Alamo Drafthouse Cinemas | |
| Experience | ||
Financing Options |
||
| Penn Station East Coast Subs | Alamo Drafthouse Cinemas | |
| Franchise Fees | No | |
| Start-up Costs | No | |
| Equipment | No | |
| Inventory | No | |
| Receivables | No | |
| Payroll | No | |
Training & Support |
||
| Penn Station East Coast Subs | Alamo Drafthouse Cinemas | |
| Training | On-The-Job Training: 202-299 hours Classroom Training: 25-33 hours | Austin, TX Four weeks On-site Two weeks |
| Support | Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | |
| Marketing | Co-op Advertising National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | Co-Op Advertising National Advertising Regional Advertising Ad Slicks, Brochures, Coupons/rebates, Direct Mailers, Emails Additional Services: Grand Opening, In-house Marketing, Marketing Research, Newsletter, Online Extranet, Press Releases Other Marketing Support: Pre-Show Media |
| Operations | Absentee Ownership Allowed Number of Employees Required to Run: 15 | Average Number of Employees: 7 Full-time, 60 Part-time |
Expansion Plans |
||
| Penn Station East Coast Subs | Alamo Drafthouse Cinemas | |
| US Expansion | California, District of Columbia, Florida, Illinois, Indiana, Michigan, Minnesota, New York, Oregon, Rhode Island, Virginia, Washington, Wisconsin | |
| Canada Expansion | 0 | |
| International Expansion |
Start-Up Costs and Fees Mobile |
|
| Investment | |
| Penn Station East Coast Subs | |
| Alamo Drafthouse Cinemas | |
| Franchise Fee | |
| Penn Station East Coast Subs | |
| Alamo Drafthouse Cinemas | |
| Royalty Fee | |
| Penn Station East Coast Subs | to8% |
| Alamo Drafthouse Cinemas | 5% |
| Advertising Fee | |
| Penn Station East Coast Subs | 2-3% |
| Alamo Drafthouse Cinemas | 0.80% |
| Year Founded | |
| Penn Station East Coast Subs | 1985 |
| Alamo Drafthouse Cinemas | 1997 |
| Year Franchised | |
| Penn Station East Coast Subs | 1988 |
| Alamo Drafthouse Cinemas | 2003 |
| Term Of Agreement | |
| Penn Station East Coast Subs | 5 years |
| Alamo Drafthouse Cinemas | 10 years +10 |
| Renewal Fee | |
| Penn Station East Coast Subs | $2,500 |
| Alamo Drafthouse Cinemas | |
Business Experience Requirements |
|
| Experience | |
| Penn Station East Coast Subs | |
| Alamo Drafthouse Cinemas | |
Financing Options |
|
| Franchise Fees | |
| Penn Station East Coast Subs | No |
| Alamo Drafthouse Cinemas | No |
| Start-up Costs | |
| Penn Station East Coast Subs | |
| Alamo Drafthouse Cinemas | |
| Equipment | |
| Penn Station East Coast Subs} | |
| Alamo Drafthouse Cinemas | |
| Inventory | |
| Penn Station East Coast Subs | |
| Alamo Drafthouse Cinemas | |
| Receivables | |
| Penn Station East Coast Subs | |
| Alamo Drafthouse Cinemas | |
| Payroll | |
| Penn Station East Coast Subs | |
| Alamo Drafthouse Cinemas | |
Training & Support |
|
| Training | |
| Penn Station East Coast Subs | On-The-Job Training: 202-299 hours Classroom Training: 25-33 hours |
| Alamo Drafthouse Cinemas | Austin, TX Four weeks On-site Two weeks |
| Support | |
| Penn Station East Coast Subs | Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
| Alamo Drafthouse Cinemas | |
| Marketing | |
| Penn Station East Coast Subs | Co-op Advertising National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
| Alamo Drafthouse Cinemas | Co-Op Advertising National Advertising Regional Advertising Ad Slicks, Brochures, Coupons/rebates, Direct Mailers, Emails Additional Services: Grand Opening, In-house Marketing, Marketing Research, Newsletter, Online Extranet, Press Releases Other Marketing Support: Pre-Show Media |
| Operations | |
| Penn Station East Coast Subs | Absentee Ownership Allowed Number of Employees Required to Run: 15 |
| Alamo Drafthouse Cinemas | Average Number of Employees: 7 Full-time, 60 Part-time |
Expansion Plans |
|
| US Expansion | |
| Penn Station East Coast Subs | |
| Alamo Drafthouse Cinemas | California, District of Columbia, Florida, Illinois, Indiana, Michigan, Minnesota, New York, Oregon, Rhode Island, Virginia, Washington, Wisconsin |
| Canada Expansion | |
| Penn Station East Coast Subs | 0 |
| Alamo Drafthouse Cinemas | |
| International Expansion | |
| Penn Station East Coast Subs | |
| Alamo Drafthouse Cinemas | |