Start-Up Costs and Fees |
||
| Mellow Mushroom Pizza | Eatza Pizza | |
| Investment | 1624000 - 449800 | 226500 - 371500 |
| Franchise Fee | 0 | |
| Royalty Fee | 5% | |
| Advertising Fee | 2% | |
| Year Founded | 0 | 1996 |
| Year Franchised | 0 | 1999 |
| Term Of Agreement | ||
| Term Of Agreement | ||
| Renewal Fee | ||
Business Experience Requirements |
||
| Mellow Mushroom Pizza | Eatza Pizza | |
| Experience | Industry experience General business experience Marketing skills | |
Financing Options |
||
| Mellow Mushroom Pizza | Eatza Pizza | |
| Franchise Fees | No | No |
| Start-up Costs | No | No |
| Equipment | No | No |
| Inventory | No | No |
| Receivables | No | No |
| Payroll | No | No |
Training & Support |
||
| Mellow Mushroom Pizza | Eatza Pizza | |
| Training | Your ownership group and senior management staff will train for three weeks at our Shroom University training facility in Douglasville, Georgia prior to opening. When your store opens our training staff will assist you for a week prior to opening, and for two weeks after the opening. Shroom University offers a comprehensive program designed to teach you about the Front of House, Back of House, and Administrative aspects of running a Mellow Mushroom. You and your managers will learn how to make food, place orders, hire and retain personnel & maintain your POS system and mine the data it collects. A special emphasis is given to teaching you proven methods of supervising your store to decrease food and labor costs and increase cash flow. Quality control systems are also shared with you at Shroom University, and you will be provided with several financial and cost management spreadsheets. | |
| Support | Members of our operations team will visit your store(s) to ensure that our standards and practices are being upheld. These visits are also opportunities for us to continue to train your staff and help train any new employees. Our operations team will also help you implement new initiatives that are developed in conjunction with the marketing department. Our marketing team will advise you on coordinating local promotions and create collection-wide campaigns in which your store can participate. The marketing team will also provide you with designs for business cards, banners, stickers, magnets, and spec ads for use in your local market. | Newsletter, Meetings, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives |
| Marketing | Co-op advertising, Ad slicks, Regional advertising | |
| Operations | Franchisees required to buy multiple units/master licenses; 80% of all franchisees own more than one unit Number of employees needed to run franchised unit: 20 - 25 Absentee ownership of franchise is allowed. (50% of current franchisees are owner/operators) | |
Expansion Plans |
||
| Mellow Mushroom Pizza | Eatza Pizza | |
| US Expansion | Mid West, North West, South, South East, South West, West, | |
| Canada Expansion | ||
| International Expansion |
Start-Up Costs and Fees Mobile |
|
| Investment | |
| Mellow Mushroom Pizza | |
| Eatza Pizza | |
| Franchise Fee | |
| Mellow Mushroom Pizza | |
| Eatza Pizza | |
| Royalty Fee | |
| Mellow Mushroom Pizza | |
| Eatza Pizza | 5% |
| Advertising Fee | |
| Mellow Mushroom Pizza | 2% |
| Eatza Pizza | |
| Year Founded | |
| Mellow Mushroom Pizza | 0 |
| Eatza Pizza | 1996 |
| Year Franchised | |
| Mellow Mushroom Pizza | 0 |
| Eatza Pizza | 1999 |
| Term Of Agreement | |
| Mellow Mushroom Pizza | 15 years +5 |
| Eatza Pizza | 10 years |
| Renewal Fee | |
| Mellow Mushroom Pizza | |
| Eatza Pizza | 1/3 of franchise fee |
Business Experience Requirements |
|
| Experience | |
| Mellow Mushroom Pizza | |
| Eatza Pizza | Industry experience General business experience Marketing skills |
Financing Options |
|
| Franchise Fees | |
| Mellow Mushroom Pizza | No |
| Eatza Pizza | No |
| Start-up Costs | |
| Mellow Mushroom Pizza | |
| Eatza Pizza | |
| Equipment | |
| Mellow Mushroom Pizza} | |
| Eatza Pizza | |
| Inventory | |
| Mellow Mushroom Pizza | |
| Eatza Pizza | |
| Receivables | |
| Mellow Mushroom Pizza | |
| Eatza Pizza | |
| Payroll | |
| Mellow Mushroom Pizza | |
| Eatza Pizza | |
Training & Support |
|
| Training | |
| Mellow Mushroom Pizza | Your ownership group and senior management staff will train for three weeks at our Shroom University training facility in Douglasville, Georgia prior to opening. When your store opens our training staff will assist you for a week prior to opening, and for two weeks after the opening. Shroom University offers a comprehensive program designed to teach you about the Front of House, Back of House, and Administrative aspects of running a Mellow Mushroom. You and your managers will learn how to make food, place orders, hire and retain personnel & maintain your POS system and mine the data it collects. A special emphasis is given to teaching you proven methods of supervising your store to decrease food and labor costs and increase cash flow. Quality control systems are also shared with you at Shroom University, and you will be provided with several financial and cost management spreadsheets. |
| Eatza Pizza | |
| Support | |
| Mellow Mushroom Pizza | Members of our operations team will visit your store(s) to ensure that our standards and practices are being upheld. These visits are also opportunities for us to continue to train your staff and help train any new employees. Our operations team will also help you implement new initiatives that are developed in conjunction with the marketing department. Our marketing team will advise you on coordinating local promotions and create collection-wide campaigns in which your store can participate. The marketing team will also provide you with designs for business cards, banners, stickers, magnets, and spec ads for use in your local market. |
| Eatza Pizza | Newsletter, Meetings, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives |
| Marketing | |
| Mellow Mushroom Pizza | |
| Eatza Pizza | Co-op advertising, Ad slicks, Regional advertising |
| Operations | |
| Mellow Mushroom Pizza | |
| Eatza Pizza | Franchisees required to buy multiple units/master licenses; 80% of all franchisees own more than one unit Number of employees needed to run franchised unit: 20 - 25 Absentee ownership of franchise is allowed. (50% of current franchisees are owner/operators) |
Expansion Plans |
|
| US Expansion | |
| Mellow Mushroom Pizza | |
| Eatza Pizza | Mid West, North West, South, South East, South West, West, |
| Canada Expansion | |
| Mellow Mushroom Pizza | |
| Eatza Pizza | |
| International Expansion | |
| Mellow Mushroom Pizza | |
| Eatza Pizza | |