Max Muscle vs Athlete's Foot Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Max Muscle vs Athlete's Foot including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

  Max Muscle Athlete's Foot
Investment 114600 - 281300 201600 - 640300
Franchise Fee 0 0
Royalty Fee 3% 5%
Advertising Fee
Year Founded 1988 1972
Year Franchised 2001 1973
Term Of Agreement
Term Of Agreement
Renewal Fee


Business Experience Requirements

  Max Muscle Athlete's Foot
Experience General business experience Marketing skills General business experience

Financing Options

  Max Muscle Athlete's Foot
 
Franchise Fees No No
Start-up Costs No No
Equipment No No
Inventory No No
Receivables No No
Payroll No No

Training & Support

  Max Muscle Athlete's Foot
Training
Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations, Purchasing cooperatives Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations
Marketing Co-op advertising, Ad slicks, National media, Regional advertising Co-op advertising, Ad slicks, National media, Regional advertising
Operations 15% of all franchisees own more than one unit Number of employees needed to run franchised unit: 2 - 5 Absentee ownership of franchise is allowed. (80% of current franchisees are owner/operators) International franchisees required to buy multiple units/master licenses; 21% of all franchisees own more than one unit Number of employees needed to run franchised unit: 6 - 10 Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators)

Expansion Plans

  Max Muscle Athlete's Foot
US Expansion Alaska, Alabama, Arkansas, Arizona, Colorado, Connecticut, Delaware, Georgia, Iowa, Idaho, Kansas, Kentucky, Louisiana, Massachusetts, Maine, Missouri, Mississippi, Montana, Nebraska, North Carolina, New Hampshire, New Jersey, New Mexico, Nevada, Ohio, Oklahoma, Pennsylvania, South Carolina, Tennessee, Vermont, West Virginia, Wyoming,
Canada Expansion
International Expansion

Start-Up Costs and Fees Mobile

Investment
Max Muscle
Athlete's Foot
Franchise Fee
Max Muscle
Athlete's Foot
Royalty Fee
Max Muscle 3%
Athlete's Foot 5%
Advertising Fee
Max Muscle
Athlete's Foot
Year Founded
Max Muscle 1988
Athlete's Foot 1972
Year Franchised
Max Muscle 2001
Athlete's Foot 1973
Term Of Agreement
Max Muscle 5 years
Athlete's Foot 10 years
Renewal Fee
Max Muscle $1.5K
Athlete's Foot


Business Experience Requirements

Experience
Max Muscle General business experience Marketing skills
Athlete's Foot General business experience

Financing Options

 
Franchise Fees
Max Muscle No
Athlete's Foot No
Start-up Costs
Max Muscle
Athlete's Foot
Equipment
Max Muscle}
Athlete's Foot
Inventory
Max Muscle
Athlete's Foot
Receivables
Max Muscle
Athlete's Foot
Payroll
Max Muscle
Athlete's Foot

Training & Support

Training
Max Muscle
Athlete's Foot
Support
Max Muscle Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations, Purchasing cooperatives
Athlete's Foot Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations
Marketing
Max Muscle Co-op advertising, Ad slicks, National media, Regional advertising
Athlete's Foot Co-op advertising, Ad slicks, National media, Regional advertising
Operations
Max Muscle 15% of all franchisees own more than one unit Number of employees needed to run franchised unit: 2 - 5 Absentee ownership of franchise is allowed. (80% of current franchisees are owner/operators)
Athlete's Foot International franchisees required to buy multiple units/master licenses; 21% of all franchisees own more than one unit Number of employees needed to run franchised unit: 6 - 10 Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators)

Expansion Plans

US Expansion
Max Muscle Alaska, Alabama, Arkansas, Arizona, Colorado, Connecticut, Delaware, Georgia, Iowa, Idaho, Kansas, Kentucky, Louisiana, Massachusetts, Maine, Missouri, Mississippi, Montana, Nebraska, North Carolina, New Hampshire, New Jersey, New Mexico, Nevada, Ohio, Oklahoma, Pennsylvania, South Carolina, Tennessee, Vermont, West Virginia, Wyoming,
Athlete's Foot
Canada Expansion
Max Muscle
Athlete's Foot
International Expansion
Max Muscle
Athlete's Foot