Start-Up Costs and Fees |
||
| Maui Wowi Hawaiian Coffees & Smoothies | Ellianos Coffee Company | |
| Investment | 31100 - 394000 | 340000 - 575000 |
| Franchise Fee | 0 | |
| Royalty Fee | 0 | 5% |
| Advertising Fee | ||
| Year Founded | 1983 | 2002 |
| Year Franchised | 1997 | 2003 |
| Term Of Agreement | ||
| Term Of Agreement | ||
| Renewal Fee | ||
Business Experience Requirements |
||
| Maui Wowi Hawaiian Coffees & Smoothies | Ellianos Coffee Company | |
| Experience | General business experience Sales/marketing experience preferred | |
Financing Options |
||
| Maui Wowi Hawaiian Coffees & Smoothies | Ellianos Coffee Company | |
| Franchise Fees | No | No |
| Start-up Costs | No | No |
| Equipment | No | No |
| Inventory | No | No |
| Receivables | No | No |
| Payroll | No | No |
Training & Support |
||
| Maui Wowi Hawaiian Coffees & Smoothies | Ellianos Coffee Company | |
| Training | Full & continuous support | |
| Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | You are provided with an Ellianos Operations Manual which has the tools you need to help run your store "at your fingertips. On-going Support and Evaluations- We schedule periodic evaluations at your store to see if there are any areas in which we can help you improve operations. Financial and Operations Advice- You will have access to our Ellianos Corporate business professionals if you have any financial or operations questions. We continuously invest in finding new ways to save our franchisees money through more efficient operations. |
| Marketing | Co-op advertising, Ad slicks, National media, Regional advertising | Logo and Branding Materials- Eliminates the need for the franchise owner to invest in essential but costly logos and corporate identity. Marketing Advice- Don’t know what to promote or how to attract customers? Our Marketing Director will be glad to help you put together your own marketing plan. Brand Identity- As the franchise grows, our brand awareness adds an enormous intangible asset to your store. |
| Operations | 65% of all franchisees own more than one unit Number of employees needed to run franchised unit: 2 - 3 Absentee ownership of franchise is allowed. (50% of current franchisees are owner/operators) | |
Expansion Plans |
||
| Maui Wowi Hawaiian Coffees & Smoothies | Ellianos Coffee Company | |
| US Expansion | Alabama, Florida, Georgia, Mississippi, North Carolina, South Carolina | |
| Canada Expansion | 0 | |
| International Expansion |
Start-Up Costs and Fees Mobile |
|
| Investment | |
| Maui Wowi Hawaiian Coffees & Smoothies | |
| Ellianos Coffee Company | |
| Franchise Fee | |
| Maui Wowi Hawaiian Coffees & Smoothies | |
| Ellianos Coffee Company | |
| Royalty Fee | |
| Maui Wowi Hawaiian Coffees & Smoothies | 0 |
| Ellianos Coffee Company | 5% |
| Advertising Fee | |
| Maui Wowi Hawaiian Coffees & Smoothies | |
| Ellianos Coffee Company | |
| Year Founded | |
| Maui Wowi Hawaiian Coffees & Smoothies | 1983 |
| Ellianos Coffee Company | 2002 |
| Year Franchised | |
| Maui Wowi Hawaiian Coffees & Smoothies | 1997 |
| Ellianos Coffee Company | 2003 |
| Term Of Agreement | |
| Maui Wowi Hawaiian Coffees & Smoothies | 10 years |
| Ellianos Coffee Company | 5 years |
| Renewal Fee | |
| Maui Wowi Hawaiian Coffees & Smoothies | $5K |
| Ellianos Coffee Company | |
Business Experience Requirements |
|
| Experience | |
| Maui Wowi Hawaiian Coffees & Smoothies | General business experience Sales/marketing experience preferred |
| Ellianos Coffee Company | |
Financing Options |
|
| Franchise Fees | |
| Maui Wowi Hawaiian Coffees & Smoothies | No |
| Ellianos Coffee Company | No |
| Start-up Costs | |
| Maui Wowi Hawaiian Coffees & Smoothies | |
| Ellianos Coffee Company | |
| Equipment | |
| Maui Wowi Hawaiian Coffees & Smoothies} | |
| Ellianos Coffee Company | |
| Inventory | |
| Maui Wowi Hawaiian Coffees & Smoothies | |
| Ellianos Coffee Company | |
| Receivables | |
| Maui Wowi Hawaiian Coffees & Smoothies | |
| Ellianos Coffee Company | |
| Payroll | |
| Maui Wowi Hawaiian Coffees & Smoothies | |
| Ellianos Coffee Company | |
Training & Support |
|
| Training | |
| Maui Wowi Hawaiian Coffees & Smoothies | Full & continuous support |
| Ellianos Coffee Company | |
| Support | |
| Maui Wowi Hawaiian Coffees & Smoothies | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives |
| Ellianos Coffee Company | You are provided with an Ellianos Operations Manual which has the tools you need to help run your store "at your fingertips. On-going Support and Evaluations- We schedule periodic evaluations at your store to see if there are any areas in which we can help you improve operations. Financial and Operations Advice- You will have access to our Ellianos Corporate business professionals if you have any financial or operations questions. We continuously invest in finding new ways to save our franchisees money through more efficient operations. |
| Marketing | |
| Maui Wowi Hawaiian Coffees & Smoothies | Co-op advertising, Ad slicks, National media, Regional advertising |
| Ellianos Coffee Company | Logo and Branding Materials- Eliminates the need for the franchise owner to invest in essential but costly logos and corporate identity. Marketing Advice- Don’t know what to promote or how to attract customers? Our Marketing Director will be glad to help you put together your own marketing plan. Brand Identity- As the franchise grows, our brand awareness adds an enormous intangible asset to your store. |
| Operations | |
| Maui Wowi Hawaiian Coffees & Smoothies | 65% of all franchisees own more than one unit Number of employees needed to run franchised unit: 2 - 3 Absentee ownership of franchise is allowed. (50% of current franchisees are owner/operators) |
| Ellianos Coffee Company | |
Expansion Plans |
|
| US Expansion | |
| Maui Wowi Hawaiian Coffees & Smoothies | |
| Ellianos Coffee Company | Alabama, Florida, Georgia, Mississippi, North Carolina, South Carolina |
| Canada Expansion | |
| Maui Wowi Hawaiian Coffees & Smoothies | |
| Ellianos Coffee Company | 0 |
| International Expansion | |
| Maui Wowi Hawaiian Coffees & Smoothies | |
| Ellianos Coffee Company | |