Start-Up Costs and Fees |
||
| Margaritas Mexican Restaurant | Desert Moon-Fresh Mexican Grille | |
| Investment | 1182000 - 1454000 | 264500 - 454000 |
| Franchise Fee | 0 | |
| Royalty Fee | 4% | 5% |
| Advertising Fee | ||
| Year Founded | 0 | 1992 |
| Year Franchised | 0 | 1999 |
| Term Of Agreement | ||
| Term Of Agreement | ||
| Renewal Fee | ||
Business Experience Requirements |
||
| Margaritas Mexican Restaurant | Desert Moon-Fresh Mexican Grille | |
| Experience | Industry experience | |
Financing Options |
||
| Margaritas Mexican Restaurant | Desert Moon-Fresh Mexican Grille | |
| Franchise Fees | No | |
| Start-up Costs | Yes | |
| Equipment | Yes | |
| Inventory | No | |
| Receivables | No | |
| Payroll | No | |
Training & Support |
||
| Margaritas Mexican Restaurant | Desert Moon-Fresh Mexican Grille | |
| Training | Margaritas Support Center provides the following support and training specifications for the franchise community: Management training New Restaurant Opening (NRO) training Workshops, seminars and materials Annual meetings | |
| Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations, Purchasing cooperatives | |
| Marketing | The Margaritas Support Center Marketing Department provides the following support and material specifications for the franchise community: Menus Creative material access Direct mail programs Promotional materials Local Restaurant Marketing (LRM) materials | Co-op advertising, Ad slicks, Regional advertising |
| Operations | 66% of all franchisees own more than one unit Number of employees needed to run franchised unit: 10 Absentee ownership of franchise is allowed. (80% of current franchisees are owner/operators) | |
Expansion Plans |
||
| Margaritas Mexican Restaurant | Desert Moon-Fresh Mexican Grille | |
| US Expansion | Alaska, Alabama, Arkansas, Arizona, California, Colorado, Connecticut, Delaware, Florida, Georgia, Hawaii, Iowa, Idaho, Illinois, Indiana, Kansas, Kentucky, Louisiana, Massachusetts, Maryland, Maine, Michigan, Minnesota, Missouri, Mississippi, Montana, Nebraska, North Carolina, North Dakota, New Hampshire, New Jersey, New Mexico, Nevada, New York, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Virginia, Vermont, Washington, Wisconsin, West Virginia, Wyoming, | |
| Canada Expansion | ||
| International Expansion |
Start-Up Costs and Fees Mobile |
|
| Investment | |
| Margaritas Mexican Restaurant | |
| Desert Moon-Fresh Mexican Grille | |
| Franchise Fee | |
| Margaritas Mexican Restaurant | |
| Desert Moon-Fresh Mexican Grille | |
| Royalty Fee | |
| Margaritas Mexican Restaurant | 4% |
| Desert Moon-Fresh Mexican Grille | 5% |
| Advertising Fee | |
| Margaritas Mexican Restaurant | |
| Desert Moon-Fresh Mexican Grille | |
| Year Founded | |
| Margaritas Mexican Restaurant | 0 |
| Desert Moon-Fresh Mexican Grille | 1992 |
| Year Franchised | |
| Margaritas Mexican Restaurant | 0 |
| Desert Moon-Fresh Mexican Grille | 1999 |
| Term Of Agreement | |
| Margaritas Mexican Restaurant | |
| Desert Moon-Fresh Mexican Grille | 15 years |
| Renewal Fee | |
| Margaritas Mexican Restaurant | |
| Desert Moon-Fresh Mexican Grille | |
Business Experience Requirements |
|
| Experience | |
| Margaritas Mexican Restaurant | |
| Desert Moon-Fresh Mexican Grille | Industry experience |
Financing Options |
|
| Franchise Fees | |
| Margaritas Mexican Restaurant | |
| Desert Moon-Fresh Mexican Grille | |
| Start-up Costs | |
| Margaritas Mexican Restaurant | |
| Desert Moon-Fresh Mexican Grille | |
| Equipment | |
| Margaritas Mexican Restaurant} | |
| Desert Moon-Fresh Mexican Grille | |
| Inventory | |
| Margaritas Mexican Restaurant | |
| Desert Moon-Fresh Mexican Grille | |
| Receivables | |
| Margaritas Mexican Restaurant | |
| Desert Moon-Fresh Mexican Grille | |
| Payroll | |
| Margaritas Mexican Restaurant | |
| Desert Moon-Fresh Mexican Grille | |
Training & Support |
|
| Training | |
| Margaritas Mexican Restaurant | Margaritas Support Center provides the following support and training specifications for the franchise community: Management training New Restaurant Opening (NRO) training Workshops, seminars and materials Annual meetings |
| Desert Moon-Fresh Mexican Grille | |
| Support | |
| Margaritas Mexican Restaurant | |
| Desert Moon-Fresh Mexican Grille | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations, Purchasing cooperatives |
| Marketing | |
| Margaritas Mexican Restaurant | The Margaritas Support Center Marketing Department provides the following support and material specifications for the franchise community: Menus Creative material access Direct mail programs Promotional materials Local Restaurant Marketing (LRM) materials |
| Desert Moon-Fresh Mexican Grille | Co-op advertising, Ad slicks, Regional advertising |
| Operations | |
| Margaritas Mexican Restaurant | |
| Desert Moon-Fresh Mexican Grille | 66% of all franchisees own more than one unit Number of employees needed to run franchised unit: 10 Absentee ownership of franchise is allowed. (80% of current franchisees are owner/operators) |
Expansion Plans |
|
| US Expansion | |
| Margaritas Mexican Restaurant | |
| Desert Moon-Fresh Mexican Grille | Alaska, Alabama, Arkansas, Arizona, California, Colorado, Connecticut, Delaware, Florida, Georgia, Hawaii, Iowa, Idaho, Illinois, Indiana, Kansas, Kentucky, Louisiana, Massachusetts, Maryland, Maine, Michigan, Minnesota, Missouri, Mississippi, Montana, Nebraska, North Carolina, North Dakota, New Hampshire, New Jersey, New Mexico, Nevada, New York, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Virginia, Vermont, Washington, Wisconsin, West Virginia, Wyoming, |
| Canada Expansion | |
| Margaritas Mexican Restaurant | |
| Desert Moon-Fresh Mexican Grille | |
| International Expansion | |
| Margaritas Mexican Restaurant | |
| Desert Moon-Fresh Mexican Grille | |