Marcellos vs California Fresh Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Marcellos vs California Fresh including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

  Marcellos California Fresh
Investment 350000 - 1000000 120000 - 218000
Franchise Fee
Royalty Fee 5% 6%
Advertising Fee 3%
Year Founded 1998 2004
Year Franchised 1998 2009
Term Of Agreement
Term Of Agreement
Renewal Fee


Business Experience Requirements

  Marcellos California Fresh
Experience

Financing Options

  Marcellos California Fresh
 
Franchise Fees
Start-up Costs
Equipment
Inventory
Receivables
Payroll

Training & Support

  Marcellos California Fresh
Training One of the most vital functions we perform for our franchise owners is to provide an exceptional training programTraining Program. The California Fresh training program is a two week program held in an active operating location. The training center is furnished with up-to-date equipment, and is staffed with professional teaching personnel, most of whom have been with California Fresh since its beginning years. The two week training course will provide you with not only the technical knowledge of our business, but also with business knowledge, such as bookkeeping, computerized and manual pricing, as well as management techniques needed to efficiently operate your California Fresh business. We are aware that the majority of California Fresh owners come to us from backgrounds not associated with quick server restaurants. As such, your training does not end after your two weeks at our training facility. We can provide "on site" continued training for you, and assist you in interviewing, testing, hiring, and training your personnel to help you get your business started and operational. The training program will provide you with a thorough understanding, in concept and in fact, of the proven methods of operating a California Fresh quick serve restaurant. With your full participation in training, you will develop a comfortable knowledge of how to operate your franchise.
Support The strength of California Fresh rests in the quality of individuals operating as California Fresh franchise owners. As such, in order to maintain the continued growth and development of California Fresh, we provide on-going support through our California Fresh support offices. You will be in business "for yourself but not by yourself." We have a sincere commitment to our owners to provide continued assistance to help you maximize your business. You will find our support personnel maintain a high level of communication and offer continuous service to our franchise owners. California Fresh also regularly holds regional meetings to further educate our owners on new trends in the industry.
Marketing Marketing and promotion are the keys to the growth of your California Fresh quick serve restaurant. While there are many ways to grow a business, in addition to the obvious identifiable location and Yellow Page advertising, California Fresh franchise owners can take advantage of our various marketing and promotional strategies. These include: * Direct mail programs * E-commerce solutions * Telemarketing and * Direct marketing programs. As another example of industry leadership, we outpaced our industry when we first developed our strategy for targeting our large customers through aggressive pricing combined unmatched customer service.
Operations

Expansion Plans

  Marcellos California Fresh
US Expansion
Canada Expansion
International Expansion

Start-Up Costs and Fees Mobile

Investment
Marcellos
California Fresh
Franchise Fee
Marcellos
California Fresh
Royalty Fee
Marcellos 5%
California Fresh 6%
Advertising Fee
Marcellos
California Fresh 3%
Year Founded
Marcellos 1998
California Fresh 2004
Year Franchised
Marcellos 1998
California Fresh 2009
Term Of Agreement
Marcellos
California Fresh
Renewal Fee
Marcellos
California Fresh


Business Experience Requirements

Experience
Marcellos
California Fresh

Financing Options

 
Franchise Fees
Marcellos
California Fresh
Start-up Costs
Marcellos
California Fresh
Equipment
Marcellos}
California Fresh
Inventory
Marcellos
California Fresh
Receivables
Marcellos
California Fresh
Payroll
Marcellos
California Fresh

Training & Support

Training
Marcellos
California Fresh One of the most vital functions we perform for our franchise owners is to provide an exceptional training programTraining Program. The California Fresh training program is a two week program held in an active operating location. The training center is furnished with up-to-date equipment, and is staffed with professional teaching personnel, most of whom have been with California Fresh since its beginning years. The two week training course will provide you with not only the technical knowledge of our business, but also with business knowledge, such as bookkeeping, computerized and manual pricing, as well as management techniques needed to efficiently operate your California Fresh business. We are aware that the majority of California Fresh owners come to us from backgrounds not associated with quick server restaurants. As such, your training does not end after your two weeks at our training facility. We can provide "on site" continued training for you, and assist you in interviewing, testing, hiring, and training your personnel to help you get your business started and operational. The training program will provide you with a thorough understanding, in concept and in fact, of the proven methods of operating a California Fresh quick serve restaurant. With your full participation in training, you will develop a comfortable knowledge of how to operate your franchise.
Support
Marcellos
California Fresh The strength of California Fresh rests in the quality of individuals operating as California Fresh franchise owners. As such, in order to maintain the continued growth and development of California Fresh, we provide on-going support through our California Fresh support offices. You will be in business "for yourself but not by yourself." We have a sincere commitment to our owners to provide continued assistance to help you maximize your business. You will find our support personnel maintain a high level of communication and offer continuous service to our franchise owners. California Fresh also regularly holds regional meetings to further educate our owners on new trends in the industry.
Marketing
Marcellos
California Fresh Marketing and promotion are the keys to the growth of your California Fresh quick serve restaurant. While there are many ways to grow a business, in addition to the obvious identifiable location and Yellow Page advertising, California Fresh franchise owners can take advantage of our various marketing and promotional strategies. These include: * Direct mail programs * E-commerce solutions * Telemarketing and * Direct marketing programs. As another example of industry leadership, we outpaced our industry when we first developed our strategy for targeting our large customers through aggressive pricing combined unmatched customer service.
Operations
Marcellos
California Fresh

Expansion Plans

US Expansion
Marcellos
California Fresh
Canada Expansion
Marcellos
California Fresh
International Expansion
Marcellos
California Fresh