Iron Tribe Fitness vs Planet Fitness Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Iron Tribe Fitness vs Planet Fitness including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
  Iron Tribe Fitness Planet Fitness
Investment 300000 - 433500 968100 - 4113000
Franchise Fee
Royalty Fee 6% 7% of Gross Membership Fees
Advertising Fee 1% 9%
Year Founded 2010 1992
Year Franchised 2012 2003
Term Of Agreement
Term Of Agreement
Renewal Fee


Business Experience Requirements
  Iron Tribe Fitness Planet Fitness
Experience

Financing Options
  Iron Tribe Fitness Planet Fitness
 
Franchise Fees No
Start-up Costs No
Equipment No
Inventory No
Receivables No
Payroll No

Training & Support
  Iron Tribe Fitness Planet Fitness
Training On-The-Job Training: 20 hours Additional Training: Online pre-training course * Available at headquarters: 2 weeks * At franchisee's location: as needed
Support Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform * Newsletter * Meetings * Toll-free phone line * Grand opening * Internet * Security/safety procedures * Field operations/evaluations * Purchasing cooperatives
Marketing Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app * Co-op advertising * Ad slicks * Regional advertising
Operations Absentee Ownership Allowed Number of Employees Required to Run: 5 * 40% of all franchisees own more than one unit * Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators)

Expansion Plans
  Iron Tribe Fitness Planet Fitness
US Expansion Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming
Canada Expansion
International Expansion

Start-Up Costs and Fees Mobile
Investment
Iron Tribe Fitness
Planet Fitness
Franchise Fee
Iron Tribe Fitness
Planet Fitness
Royalty Fee
Iron Tribe Fitness 6%
Planet Fitness 7% of Gross Membership Fees
Advertising Fee
Iron Tribe Fitness 1%
Planet Fitness 9%
Year Founded
Iron Tribe Fitness 2010
Planet Fitness 1992
Year Franchised
Iron Tribe Fitness 2012
Planet Fitness 2003
Term Of Agreement
Iron Tribe Fitness
Planet Fitness 10 years
Renewal Fee
Iron Tribe Fitness
Planet Fitness


Business Experience Requirements
Experience
Iron Tribe Fitness
Planet Fitness

Financing Options
 
Franchise Fees
Iron Tribe Fitness
Planet Fitness
Start-up Costs
Iron Tribe Fitness
Planet Fitness
Equipment
Iron Tribe Fitness}
Planet Fitness
Inventory
Iron Tribe Fitness
Planet Fitness
Receivables
Iron Tribe Fitness
Planet Fitness
Payroll
Iron Tribe Fitness
Planet Fitness

Training & Support
Training
Iron Tribe Fitness On-The-Job Training: 20 hours Additional Training: Online pre-training course
Planet Fitness * Available at headquarters: 2 weeks * At franchisee's location: as needed
Support
Iron Tribe Fitness Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
Planet Fitness * Newsletter * Meetings * Toll-free phone line * Grand opening * Internet * Security/safety procedures * Field operations/evaluations * Purchasing cooperatives
Marketing
Iron Tribe Fitness Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
Planet Fitness * Co-op advertising * Ad slicks * Regional advertising
Operations
Iron Tribe Fitness Absentee Ownership Allowed Number of Employees Required to Run: 5
Planet Fitness * 40% of all franchisees own more than one unit * Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators)

Expansion Plans
US Expansion
Iron Tribe Fitness Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming
Planet Fitness Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming
Canada Expansion
Iron Tribe Fitness
Planet Fitness
International Expansion
Iron Tribe Fitness
Planet Fitness