Start-Up Costs and Fees |
||
| Hamburger Mary's | A & W Restaurants | |
| Investment | 417150 - 955500 | 269000 - 1213000 |
| Franchise Fee | 0 | 0 |
| Royalty Fee | 4% (on first $150K monthly gross), 3% (on monthly gross above $150K) | 5% |
| Advertising Fee | 5% | |
| Year Founded | 1972 | 1919 |
| Year Franchised | 1999 | 1925 |
| Term Of Agreement | ||
| Term Of Agreement | ||
| Renewal Fee | ||
Business Experience Requirements |
||
| Hamburger Mary's | A & W Restaurants | |
| Experience | Industry experience One partner must have bar/restaurant management experience | Industry experience General business experience Marketing skills |
Financing Options |
||
| Hamburger Mary's | A & W Restaurants | |
| Franchise Fees | No | No |
| Start-up Costs | No | No |
| Equipment | No | No |
| Inventory | No | No |
| Receivables | No | No |
| Payroll | No | No |
Training & Support |
||
| Hamburger Mary's | A & W Restaurants | |
| Training | Before your restaurant opens, we provide six weeks of intensive in-store training for you and, in some instances, your key management people. The training takes place at an established A&W restaurant, usually in the same province where the restaurant will be located. From being shown the secrets of battering and breading A&W's handmade onion rings, to learning detailed information about how to create an efficient operation and positive work environment, you'll gain the knowledge and the confidence to achieve success in your own restaurant. | |
| Support | Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations | The moment you become an A&W franchisee, you can expect complete and unrivaled support for your business and the A&W brand, all with the sole purpose of helping you to succeed. Operational support As your A&W restaurant settles into its regular routine, A&W business managers provide ongoing guidance with operational aspects of your business such as staffing, cost management and local marketing. Our business managers are an extraordinarily experienced team of senior managers whose job is to help you succeed. You'll also be invited to attend regular regional meetings and national conventions, where you'll gain new knowledge and share ideas with senior management and other A&W franchisees. In no time, you'll become a part of our energetic, results-oriented A&W team. Internal communication With over 50 years of experience as a franchise company in Canada, we have learned that communication is a crucial element of any successful franchise organization. The A&W Xchange, a private intranet site developed exclusively for the use of A&W operators and Head Office personnel, provides an outstanding vehicle for daily, real-time communication within the A&W family. You will also have access to a toll-free line for use in contacting Head Office. Internal standards boards and councils Decisions about ongoing operating standards and menu content are conducted through our Standards Board, an executive body comprised of franchisees elected in their region and a number of senior corporate managers. In a similar way, decisions about advertising expenditures and national promotional programs are made by a group of elected franchisees and corporate personnel who serve on our National Advertising Advisory Council. These two bodies give strong evidence of how, by working together, we develop marketing and operational programs that will help grow your business. |
| Marketing | Local store marketing is not just a catchphrase around the A&W family, but a way of life. Each restaurant is unique, and will have a marketing plan tailored to fit it. We understand that there is no one-size-fits-all approach. The A&W Marketing Team and each restaurant's Franchise Growth Leader work one-on-one with Franchise Partners to help develop a marketing strategy, budget, and implementation tactics. | |
| Operations | 8% of all franchisees own more than one unit Number of employees needed to run franchised unit: 40 Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) | Franchisees required to buy multiple units/master licenses Absentee ownership of franchise is NOT allowed. |
Expansion Plans |
||
| Hamburger Mary's | A & W Restaurants | |
| US Expansion | ||
| Canada Expansion | ||
| International Expansion | Australia,New Zealand, Mexico, Western Europe, |
Start-Up Costs and Fees Mobile |
|
| Investment | |
| Hamburger Mary's | |
| A & W Restaurants | |
| Franchise Fee | |
| Hamburger Mary's | |
| A & W Restaurants | |
| Royalty Fee | |
| Hamburger Mary's | 4% (on first $150K monthly gross), 3% (on monthly gross above $150K) |
| A & W Restaurants | 5% |
| Advertising Fee | |
| Hamburger Mary's | |
| A & W Restaurants | 5% |
| Year Founded | |
| Hamburger Mary's | 1972 |
| A & W Restaurants | 1919 |
| Year Franchised | |
| Hamburger Mary's | 1999 |
| A & W Restaurants | 1925 |
| Term Of Agreement | |
| Hamburger Mary's | 5 years |
| A & W Restaurants | 20 years |
| Renewal Fee | |
| Hamburger Mary's | |
| A & W Restaurants | |
Business Experience Requirements |
|
| Experience | |
| Hamburger Mary's | Industry experience One partner must have bar/restaurant management experience |
| A & W Restaurants | Industry experience General business experience Marketing skills |
Financing Options |
|
| Franchise Fees | |
| Hamburger Mary's | No |
| A & W Restaurants | No |
| Start-up Costs | |
| Hamburger Mary's | |
| A & W Restaurants | |
| Equipment | |
| Hamburger Mary's} | |
| A & W Restaurants | |
| Inventory | |
| Hamburger Mary's | |
| A & W Restaurants | |
| Receivables | |
| Hamburger Mary's | |
| A & W Restaurants | |
| Payroll | |
| Hamburger Mary's | |
| A & W Restaurants | |
Training & Support |
|
| Training | |
| Hamburger Mary's | |
| A & W Restaurants | Before your restaurant opens, we provide six weeks of intensive in-store training for you and, in some instances, your key management people. The training takes place at an established A&W restaurant, usually in the same province where the restaurant will be located. From being shown the secrets of battering and breading A&W's handmade onion rings, to learning detailed information about how to create an efficient operation and positive work environment, you'll gain the knowledge and the confidence to achieve success in your own restaurant. |
| Support | |
| Hamburger Mary's | Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations |
| A & W Restaurants | The moment you become an A&W franchisee, you can expect complete and unrivaled support for your business and the A&W brand, all with the sole purpose of helping you to succeed. Operational support As your A&W restaurant settles into its regular routine, A&W business managers provide ongoing guidance with operational aspects of your business such as staffing, cost management and local marketing. Our business managers are an extraordinarily experienced team of senior managers whose job is to help you succeed. You'll also be invited to attend regular regional meetings and national conventions, where you'll gain new knowledge and share ideas with senior management and other A&W franchisees. In no time, you'll become a part of our energetic, results-oriented A&W team. Internal communication With over 50 years of experience as a franchise company in Canada, we have learned that communication is a crucial element of any successful franchise organization. The A&W Xchange, a private intranet site developed exclusively for the use of A&W operators and Head Office personnel, provides an outstanding vehicle for daily, real-time communication within the A&W family. You will also have access to a toll-free line for use in contacting Head Office. Internal standards boards and councils Decisions about ongoing operating standards and menu content are conducted through our Standards Board, an executive body comprised of franchisees elected in their region and a number of senior corporate managers. In a similar way, decisions about advertising expenditures and national promotional programs are made by a group of elected franchisees and corporate personnel who serve on our National Advertising Advisory Council. These two bodies give strong evidence of how, by working together, we develop marketing and operational programs that will help grow your business. |
| Marketing | |
| Hamburger Mary's | |
| A & W Restaurants | Local store marketing is not just a catchphrase around the A&W family, but a way of life. Each restaurant is unique, and will have a marketing plan tailored to fit it. We understand that there is no one-size-fits-all approach. The A&W Marketing Team and each restaurant's Franchise Growth Leader work one-on-one with Franchise Partners to help develop a marketing strategy, budget, and implementation tactics. |
| Operations | |
| Hamburger Mary's | 8% of all franchisees own more than one unit Number of employees needed to run franchised unit: 40 Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) |
| A & W Restaurants | Franchisees required to buy multiple units/master licenses Absentee ownership of franchise is NOT allowed. |
Expansion Plans |
|
| US Expansion | |
| Hamburger Mary's | |
| A & W Restaurants | |
| Canada Expansion | |
| Hamburger Mary's | |
| A & W Restaurants | |
| International Expansion | |
| Hamburger Mary's | Australia,New Zealand, Mexico, Western Europe, |
| A & W Restaurants | |