Start-Up Costs and Fees |
||
| Fitness Together | Medifast | |
| Investment | 189162 - 328576 | 148000 - 269000 |
| Franchise Fee | 0 | |
| Royalty Fee | 6% | |
| Advertising Fee | 2% | |
| Year Founded | 1984 | 1980 |
| Year Franchised | 1996 | 2007 |
| Term Of Agreement | ||
| Term Of Agreement | ||
| Renewal Fee | ||
Business Experience Requirements |
||
| Fitness Together | Medifast | |
| Experience | Industry experience | |
Financing Options |
||
| Fitness Together | Medifast | |
| Franchise Fees | No | |
| Start-up Costs | No | |
| Equipment | No | |
| Inventory | No | |
| Receivables | No | |
| Payroll | No | |
Training & Support |
||
| Fitness Together | Medifast | |
| Training | Classroom Training: 40 hours | Comprehensive Training Programs: Program and product training Operational training Weight-loss consultation and member management training Sales training Continuing education programs |
| Support | Newsletter Meetings/Conventions Grand Opening Online Support Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | Real Estate, Construction and Business Development: Comprehensive Real Estate & Construction Manual Comprehensive Business Start-Up Manual Demographics research and site selection assistance Dedicated center start-up specialists General Operations Support: Program and product support teams Grand opening support Product ordering support Member management |
| Marketing | Network Support Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | Corporate branding corporate website, national TV, and national print Public relations support Best practices support in advertising and marketing, including print, radio, television, and local campaigns Lead management system Interactive content managed website for your local business Local search engine optimization and search engine management Social media resources and applications |
| Operations | International franchisees required to buy multiple units/master licenses; 10% of all franchisees own more than one unit Number of employees needed to run franchised unit: 3 - 5 Absentee ownership of franchise is allowed. (95% of current franchisees are owner/operators) | |
Expansion Plans |
||
| Fitness Together | Medifast | |
| US Expansion | Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming | |
| Canada Expansion | ||
| International Expansion |
Start-Up Costs and Fees Mobile |
|
| Investment | |
| Fitness Together | |
| Medifast | |
| Franchise Fee | |
| Fitness Together | |
| Medifast | |
| Royalty Fee | |
| Fitness Together | 6% |
| Medifast | |
| Advertising Fee | |
| Fitness Together | 2% |
| Medifast | |
| Year Founded | |
| Fitness Together | 1984 |
| Medifast | 1980 |
| Year Franchised | |
| Fitness Together | 1996 |
| Medifast | 2007 |
| Term Of Agreement | |
| Fitness Together | 10 years |
| Medifast | |
| Renewal Fee | |
| Fitness Together | 25% of current franchise fee |
| Medifast | |
Business Experience Requirements |
|
| Experience | |
| Fitness Together | Industry experience |
| Medifast | |
Financing Options |
|
| Franchise Fees | |
| Fitness Together | No |
| Medifast | No |
| Start-up Costs | |
| Fitness Together | |
| Medifast | |
| Equipment | |
| Fitness Together} | |
| Medifast | |
| Inventory | |
| Fitness Together | |
| Medifast | |
| Receivables | |
| Fitness Together | |
| Medifast | |
| Payroll | |
| Fitness Together | |
| Medifast | |
Training & Support |
|
| Training | |
| Fitness Together | Classroom Training: 40 hours |
| Medifast | Comprehensive Training Programs: Program and product training Operational training Weight-loss consultation and member management training Sales training Continuing education programs |
| Support | |
| Fitness Together | Newsletter Meetings/Conventions Grand Opening Online Support Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
| Medifast | Real Estate, Construction and Business Development: Comprehensive Real Estate & Construction Manual Comprehensive Business Start-Up Manual Demographics research and site selection assistance Dedicated center start-up specialists General Operations Support: Program and product support teams Grand opening support Product ordering support Member management |
| Marketing | |
| Fitness Together | Network Support Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
| Medifast | Corporate branding corporate website, national TV, and national print Public relations support Best practices support in advertising and marketing, including print, radio, television, and local campaigns Lead management system Interactive content managed website for your local business Local search engine optimization and search engine management Social media resources and applications |
| Operations | |
| Fitness Together | International franchisees required to buy multiple units/master licenses; 10% of all franchisees own more than one unit Number of employees needed to run franchised unit: 3 - 5 Absentee ownership of franchise is allowed. (95% of current franchisees are owner/operators) |
| Medifast | |
Expansion Plans |
|
| US Expansion | |
| Fitness Together | Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming |
| Medifast | |
| Canada Expansion | |
| Fitness Together | |
| Medifast | |
| International Expansion | |
| Fitness Together | |
| Medifast | |