EncouraGym vs Once Upon A Child Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of EncouraGym vs Once Upon A Child including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
  EncouraGym Once Upon A Child
Investment 25600 - 69400 254700 - 396600
Franchise Fee 0 0
Royalty Fee 6% 5%
Advertising Fee $1K/yr.
Year Founded 2001 1984
Year Franchised 2004 1992
Term Of Agreement
Term Of Agreement
Renewal Fee


Business Experience Requirements
  EncouraGym Once Upon A Child
Experience General business experience Marketing skills Desire to work with children General business experience Marketing skills

Financing Options
  EncouraGym Once Upon A Child
 
Franchise Fees Yes No
Start-up Costs No No
Equipment No No
Inventory No No
Receivables No No
Payroll No No

Training & Support
  EncouraGym Once Upon A Child
Training On-The-Job Training: 24 hours Classroom Training: 55 hours
Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
Marketing Ad slicks Co-op Advertising Ad Templates Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
Operations 0% of all franchisees own more than one unit Number of employees needed to run franchised unit: 4 - 8 Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators) Number of Employees Required to Run: 3 - 5

Expansion Plans
  EncouraGym Once Upon A Child
US Expansion Alaska, Alabama, Arkansas, Arizona, Colorado, Connecticut, Delaware, Florida, Georgia, Iowa, Idaho, Indiana, Kansas, Kentucky, Louisiana, Massachusetts, Maryland, Maine, Mississippi, Montana, Nebraska, North Carolina, New Hampshire, New Jersey, New Mexico, Nevada, New York, Ohio, Oklahoma, Pennsylvania, South Carolina, Tennessee, Texas, Utah, West Virginia, Wyoming, Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming
Canada Expansion Nationwide, Alberta, British Columbia, Manitoba, New Brunswick, Newfoundland, Northwest Territories, Nova Scotia, Nunavut, Ontario, Prince Edward Island, Quebec, Saskatchewan, Yukon Territory
International Expansion Canada,

Start-Up Costs and Fees Mobile
Investment
EncouraGym
Once Upon A Child
Franchise Fee
EncouraGym
Once Upon A Child
Royalty Fee
EncouraGym 6%
Once Upon A Child 5%
Advertising Fee
EncouraGym
Once Upon A Child $1K/yr.
Year Founded
EncouraGym 2001
Once Upon A Child 1984
Year Franchised
EncouraGym 2004
Once Upon A Child 1992
Term Of Agreement
EncouraGym 5 years
Once Upon A Child 10 years
Renewal Fee
EncouraGym 10% of current franchise fee
Once Upon A Child $5K


Business Experience Requirements
Experience
EncouraGym General business experience Marketing skills Desire to work with children
Once Upon A Child General business experience Marketing skills

Financing Options
 
Franchise Fees
EncouraGym Yes
Once Upon A Child Yes
Start-up Costs
EncouraGym
Once Upon A Child
Equipment
EncouraGym}
Once Upon A Child
Inventory
EncouraGym
Once Upon A Child
Receivables
EncouraGym
Once Upon A Child
Payroll
EncouraGym
Once Upon A Child

Training & Support
Training
EncouraGym
Once Upon A Child On-The-Job Training: 24 hours Classroom Training: 55 hours
Support
EncouraGym Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations
Once Upon A Child Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
Marketing
EncouraGym Ad slicks
Once Upon A Child Co-op Advertising Ad Templates Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
Operations
EncouraGym 0% of all franchisees own more than one unit Number of employees needed to run franchised unit: 4 - 8 Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators)
Once Upon A Child Number of Employees Required to Run: 3 - 5

Expansion Plans
US Expansion
EncouraGym Alaska, Alabama, Arkansas, Arizona, Colorado, Connecticut, Delaware, Florida, Georgia, Iowa, Idaho, Indiana, Kansas, Kentucky, Louisiana, Massachusetts, Maryland, Maine, Mississippi, Montana, Nebraska, North Carolina, New Hampshire, New Jersey, New Mexico, Nevada, New York, Ohio, Oklahoma, Pennsylvania, South Carolina, Tennessee, Texas, Utah, West Virginia, Wyoming,
Once Upon A Child Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming
Canada Expansion
EncouraGym
Once Upon A Child Nationwide, Alberta, British Columbia, Manitoba, New Brunswick, Newfoundland, Northwest Territories, Nova Scotia, Nunavut, Ontario, Prince Edward Island, Quebec, Saskatchewan, Yukon Territory
International Expansion
EncouraGym
Once Upon A Child Canada,