Start-Up Costs and Fees |
||
| Ellianos Coffee Company | The Coffee Beanery | |
| Investment | 340000 - 575000 | 112500 - 496100 |
| Franchise Fee | ||
| Royalty Fee | 5% | 4% |
| Advertising Fee | 2% | |
| Year Founded | 2002 | 1976 |
| Year Franchised | 2003 | 1985 |
| Term Of Agreement | ||
| Term Of Agreement | ||
| Renewal Fee | ||
Business Experience Requirements |
||
| Ellianos Coffee Company | The Coffee Beanery | |
| Experience | General business experience Retail experience | |
Financing Options |
||
| Ellianos Coffee Company | The Coffee Beanery | |
| Franchise Fees | No | No |
| Start-up Costs | No | No |
| Equipment | No | No |
| Inventory | No | No |
| Receivables | No | No |
| Payroll | No | No |
Training & Support |
||
| Ellianos Coffee Company | The Coffee Beanery | |
| Training | ||
| Support | You are provided with an Ellianos Operations Manual which has the tools you need to help run your store "at your fingertips. On-going Support and Evaluations- We schedule periodic evaluations at your store to see if there are any areas in which we can help you improve operations. Financial and Operations Advice- You will have access to our Ellianos Corporate business professionals if you have any financial or operations questions. We continuously invest in finding new ways to save our franchisees money through more efficient operations. | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations |
| Marketing | Logo and Branding Materials- Eliminates the need for the franchise owner to invest in essential but costly logos and corporate identity. Marketing Advice- Don’t know what to promote or how to attract customers? Our Marketing Director will be glad to help you put together your own marketing plan. Brand Identity- As the franchise grows, our brand awareness adds an enormous intangible asset to your store. | Co-op advertising, Ad slicks, National media |
| Operations | International franchisees required to buy multiple units/master licenses; 30% of all franchisees own more than one unit Number of employees needed to run franchised unit: 14 - 17 Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators) | |
Expansion Plans |
||
| Ellianos Coffee Company | The Coffee Beanery | |
| US Expansion | Alabama, Florida, Georgia, Mississippi, North Carolina, South Carolina | Alaska, Alabama, Arkansas, Arizona, California, Colorado, Connecticut, Delaware, Florida, Georgia, Iowa, Idaho, Illinois, Indiana, Kansas, Kentucky, Louisiana, Massachusetts, Maryland, Maine, Michigan, Missouri, Mississippi, Montana, Nebraska, North Carolina, New Hampshire, New Jersey, New Mexico, Nevada, New York, Ohio, Oklahoma, Pennsylvania, Rhode Island, South Carolina, Tennessee, Texas, Utah, Virginia, Vermont, Wisconsin, West Virginia, Wyoming, |
| Canada Expansion | 0 | 0 |
| International Expansion |
Start-Up Costs and Fees Mobile |
|
| Investment | |
| Ellianos Coffee Company | |
| The Coffee Beanery | |
| Franchise Fee | |
| Ellianos Coffee Company | |
| The Coffee Beanery | |
| Royalty Fee | |
| Ellianos Coffee Company | 5% |
| The Coffee Beanery | 4% |
| Advertising Fee | |
| Ellianos Coffee Company | |
| The Coffee Beanery | 2% |
| Year Founded | |
| Ellianos Coffee Company | 2002 |
| The Coffee Beanery | 1976 |
| Year Franchised | |
| Ellianos Coffee Company | 2003 |
| The Coffee Beanery | 1985 |
| Term Of Agreement | |
| Ellianos Coffee Company | 5 years |
| The Coffee Beanery | 10-20 years |
| Renewal Fee | |
| Ellianos Coffee Company | |
| The Coffee Beanery | 25% of initial fee |
Business Experience Requirements |
|
| Experience | |
| Ellianos Coffee Company | |
| The Coffee Beanery | General business experience Retail experience |
Financing Options |
|
| Franchise Fees | |
| Ellianos Coffee Company | No |
| The Coffee Beanery | No |
| Start-up Costs | |
| Ellianos Coffee Company | |
| The Coffee Beanery | |
| Equipment | |
| Ellianos Coffee Company} | |
| The Coffee Beanery | |
| Inventory | |
| Ellianos Coffee Company | |
| The Coffee Beanery | |
| Receivables | |
| Ellianos Coffee Company | |
| The Coffee Beanery | |
| Payroll | |
| Ellianos Coffee Company | |
| The Coffee Beanery | |
Training & Support |
|
| Training | |
| Ellianos Coffee Company | |
| The Coffee Beanery | |
| Support | |
| Ellianos Coffee Company | You are provided with an Ellianos Operations Manual which has the tools you need to help run your store "at your fingertips. On-going Support and Evaluations- We schedule periodic evaluations at your store to see if there are any areas in which we can help you improve operations. Financial and Operations Advice- You will have access to our Ellianos Corporate business professionals if you have any financial or operations questions. We continuously invest in finding new ways to save our franchisees money through more efficient operations. |
| The Coffee Beanery | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations |
| Marketing | |
| Ellianos Coffee Company | Logo and Branding Materials- Eliminates the need for the franchise owner to invest in essential but costly logos and corporate identity. Marketing Advice- Don’t know what to promote or how to attract customers? Our Marketing Director will be glad to help you put together your own marketing plan. Brand Identity- As the franchise grows, our brand awareness adds an enormous intangible asset to your store. |
| The Coffee Beanery | Co-op advertising, Ad slicks, National media |
| Operations | |
| Ellianos Coffee Company | |
| The Coffee Beanery | International franchisees required to buy multiple units/master licenses; 30% of all franchisees own more than one unit Number of employees needed to run franchised unit: 14 - 17 Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators) |
Expansion Plans |
|
| US Expansion | |
| Ellianos Coffee Company | Alabama, Florida, Georgia, Mississippi, North Carolina, South Carolina |
| The Coffee Beanery | Alaska, Alabama, Arkansas, Arizona, California, Colorado, Connecticut, Delaware, Florida, Georgia, Iowa, Idaho, Illinois, Indiana, Kansas, Kentucky, Louisiana, Massachusetts, Maryland, Maine, Michigan, Missouri, Mississippi, Montana, Nebraska, North Carolina, New Hampshire, New Jersey, New Mexico, Nevada, New York, Ohio, Oklahoma, Pennsylvania, Rhode Island, South Carolina, Tennessee, Texas, Utah, Virginia, Vermont, Wisconsin, West Virginia, Wyoming, |
| Canada Expansion | |
| Ellianos Coffee Company | 0 |
| The Coffee Beanery | 0 |
| International Expansion | |
| Ellianos Coffee Company | |
| The Coffee Beanery | |