El Pollo Loco vs Brown's Chicken & Pasta Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of El Pollo Loco vs Brown's Chicken & Pasta including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
  El Pollo Loco Brown's Chicken & Pasta
Investment 900000 - 1755000 155000 - 2699000
Franchise Fee
Royalty Fee 2%-3%-4%
Advertising Fee
Year Founded 1975 1949
Year Franchised 1980 0
Term Of Agreement
Term Of Agreement
Renewal Fee


Business Experience Requirements
  El Pollo Loco Brown's Chicken & Pasta
Experience We require a minimum of five years of experience as an owner/operator within the restaurant industry. You must also live in the area of development in order to manage the restaurant on a daily basis.

Financing Options
  El Pollo Loco Brown's Chicken & Pasta
 
Franchise Fees No No
Start-up Costs No No
Equipment No No
Inventory No No
Receivables No No
Payroll No No

Training & Support
  El Pollo Loco Brown's Chicken & Pasta
Training * Seven weeks pre-opening training for franchisee and restaurant managers * Franchise training consultants offering ongoing training programs for crew and management * Complete restaurant-opening support Brown's requires that the franchisee complete an extensive eight-week training program that covers all areas of business operations, store maintenance procedures, and marketing/advertising.
Support Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations Brown's provides operational specialists who bring with them technical expertise in all areas of business. We also have a staff of marketing, purchasing and financial specialists to assist you.
Marketing Has a proven history of successful marketing Is aligned with award-winning advertising agencies Utilizes a strategic approach to building a strong brand Is focused on driving traffic and sales profitably We provide a full array of targeted advertising tools and marketing plans to build awareness and drive customers into our restaurants through: Innovative marketing and advertising campaign Development and execution of bilingual promotional strategies Product innovation to fuel sustained growth Support for grand openings Marketing plans tailored to each market's needs Effective communication and support of franchisees' needs Access to El Pollo Loco's online LSM toolkit (at franchisees disposal)
Operations Franchisees required to buy multiple units/master licenses; 40% of all franchisees own more than one unit Number of employees needed to run franchised unit: 25 Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) Brown's has designed a complete set of forms to facilitate sales accounting, cash control, inventory control, and cost analysis. You can also work with our cost control department and gain weekly insight into your store's profitability.

Expansion Plans
  El Pollo Loco Brown's Chicken & Pasta
US Expansion Arizona, California, Nevada, Texas,
Canada Expansion 0
International Expansion

Start-Up Costs and Fees Mobile
Investment
El Pollo Loco
Brown's Chicken & Pasta
Franchise Fee
El Pollo Loco
Brown's Chicken & Pasta
Royalty Fee
El Pollo Loco 2%-3%-4%
Brown's Chicken & Pasta
Advertising Fee
El Pollo Loco
Brown's Chicken & Pasta
Year Founded
El Pollo Loco 1975
Brown's Chicken & Pasta 1949
Year Franchised
El Pollo Loco 1980
Brown's Chicken & Pasta 0
Term Of Agreement
El Pollo Loco 20 years
Brown's Chicken & Pasta 15 years
Renewal Fee
El Pollo Loco
Brown's Chicken & Pasta


Business Experience Requirements
Experience
El Pollo Loco We require a minimum of five years of experience as an owner/operator within the restaurant industry. You must also live in the area of development in order to manage the restaurant on a daily basis.
Brown's Chicken & Pasta

Financing Options
 
Franchise Fees
El Pollo Loco No
Brown's Chicken & Pasta No
Start-up Costs
El Pollo Loco
Brown's Chicken & Pasta
Equipment
El Pollo Loco}
Brown's Chicken & Pasta
Inventory
El Pollo Loco
Brown's Chicken & Pasta
Receivables
El Pollo Loco
Brown's Chicken & Pasta
Payroll
El Pollo Loco
Brown's Chicken & Pasta

Training & Support
Training
El Pollo Loco * Seven weeks pre-opening training for franchisee and restaurant managers * Franchise training consultants offering ongoing training programs for crew and management * Complete restaurant-opening support
Brown's Chicken & Pasta Brown's requires that the franchisee complete an extensive eight-week training program that covers all areas of business operations, store maintenance procedures, and marketing/advertising.
Support
El Pollo Loco Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations
Brown's Chicken & Pasta Brown's provides operational specialists who bring with them technical expertise in all areas of business. We also have a staff of marketing, purchasing and financial specialists to assist you.
Marketing
El Pollo Loco Has a proven history of successful marketing Is aligned with award-winning advertising agencies Utilizes a strategic approach to building a strong brand Is focused on driving traffic and sales profitably We provide a full array of targeted advertising tools and marketing plans to build awareness and drive customers into our restaurants through: Innovative marketing and advertising campaign Development and execution of bilingual promotional strategies Product innovation to fuel sustained growth Support for grand openings Marketing plans tailored to each market's needs Effective communication and support of franchisees' needs Access to El Pollo Loco's online LSM toolkit (at franchisees disposal)
Brown's Chicken & Pasta
Operations
El Pollo Loco Franchisees required to buy multiple units/master licenses; 40% of all franchisees own more than one unit Number of employees needed to run franchised unit: 25 Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators)
Brown's Chicken & Pasta Brown's has designed a complete set of forms to facilitate sales accounting, cash control, inventory control, and cost analysis. You can also work with our cost control department and gain weekly insight into your store's profitability.

Expansion Plans
US Expansion
El Pollo Loco Arizona, California, Nevada, Texas,
Brown's Chicken & Pasta
Canada Expansion
El Pollo Loco 0
Brown's Chicken & Pasta
International Expansion
El Pollo Loco
Brown's Chicken & Pasta