Destination Athlete vs Athlete's Foot Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Destination Athlete vs Athlete's Foot including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

  Destination Athlete Athlete's Foot
Investment 28300 - 93610 201600 - 640300
Franchise Fee 0
Royalty Fee 5%-8% 5%
Advertising Fee 2%
Year Founded 2008 1972
Year Franchised 2008 1973
Term Of Agreement
Term Of Agreement
Renewal Fee


Business Experience Requirements

  Destination Athlete Athlete's Foot
Experience General business experience

Financing Options

  Destination Athlete Athlete's Foot
 
Franchise Fees Yes No
Start-up Costs No
Equipment No
Inventory No
Receivables No
Payroll No

Training & Support

  Destination Athlete Athlete's Foot
Training On-The-Job Training: 80+ hours Classroom Training: 40 hours Additional Training: Online, conference calls
Support Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations
Marketing Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app Co-op advertising, Ad slicks, National media, Regional advertising
Operations Number of Employees Required to Run: 1 - 3 International franchisees required to buy multiple units/master licenses; 21% of all franchisees own more than one unit Number of employees needed to run franchised unit: 6 - 10 Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators)

Expansion Plans

  Destination Athlete Athlete's Foot
US Expansion Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming
Canada Expansion
International Expansion

Start-Up Costs and Fees Mobile

Investment
Destination Athlete
Athlete's Foot
Franchise Fee
Destination Athlete
Athlete's Foot
Royalty Fee
Destination Athlete 5%-8%
Athlete's Foot 5%
Advertising Fee
Destination Athlete 2%
Athlete's Foot
Year Founded
Destination Athlete 2008
Athlete's Foot 1972
Year Franchised
Destination Athlete 2008
Athlete's Foot 1973
Term Of Agreement
Destination Athlete
Athlete's Foot 10 years
Renewal Fee
Destination Athlete
Athlete's Foot


Business Experience Requirements

Experience
Destination Athlete
Athlete's Foot General business experience

Financing Options

 
Franchise Fees
Destination Athlete Yes
Athlete's Foot Yes
Start-up Costs
Destination Athlete
Athlete's Foot
Equipment
Destination Athlete}
Athlete's Foot
Inventory
Destination Athlete
Athlete's Foot
Receivables
Destination Athlete
Athlete's Foot
Payroll
Destination Athlete
Athlete's Foot

Training & Support

Training
Destination Athlete On-The-Job Training: 80+ hours Classroom Training: 40 hours Additional Training: Online, conference calls
Athlete's Foot
Support
Destination Athlete Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
Athlete's Foot Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations
Marketing
Destination Athlete Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
Athlete's Foot Co-op advertising, Ad slicks, National media, Regional advertising
Operations
Destination Athlete Number of Employees Required to Run: 1 - 3
Athlete's Foot International franchisees required to buy multiple units/master licenses; 21% of all franchisees own more than one unit Number of employees needed to run franchised unit: 6 - 10 Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators)

Expansion Plans

US Expansion
Destination Athlete Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming
Athlete's Foot
Canada Expansion
Destination Athlete
Athlete's Foot
International Expansion
Destination Athlete
Athlete's Foot