Start-Up Costs and Fees |
||
| Desert Moon-Fresh Mexican Grille | El Chico Cafe | |
| Investment | 264500 - 454000 | 1550000 - 2530000 |
| Franchise Fee | 0 | |
| Royalty Fee | 5% | 5% |
| Advertising Fee | ||
| Year Founded | 1992 | 1940 |
| Year Franchised | 1999 | 1969 |
| Term Of Agreement | ||
| Term Of Agreement | ||
| Renewal Fee | ||
Business Experience Requirements |
||
| Desert Moon-Fresh Mexican Grille | El Chico Cafe | |
| Experience | Industry experience | |
Financing Options |
||
| Desert Moon-Fresh Mexican Grille | El Chico Cafe | |
| Franchise Fees | No | |
| Start-up Costs | Yes | |
| Equipment | Yes | |
| Inventory | No | |
| Receivables | No | |
| Payroll | No | |
Training & Support |
||
| Desert Moon-Fresh Mexican Grille | El Chico Cafe | |
| Training | ||
| Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations, Purchasing cooperatives | |
| Marketing | Co-op advertising, Ad slicks, Regional advertising | |
| Operations | 66% of all franchisees own more than one unit Number of employees needed to run franchised unit: 10 Absentee ownership of franchise is allowed. (80% of current franchisees are owner/operators) | |
Expansion Plans |
||
| Desert Moon-Fresh Mexican Grille | El Chico Cafe | |
| US Expansion | Alaska, Alabama, Arkansas, Arizona, California, Colorado, Connecticut, Delaware, Florida, Georgia, Hawaii, Iowa, Idaho, Illinois, Indiana, Kansas, Kentucky, Louisiana, Massachusetts, Maryland, Maine, Michigan, Minnesota, Missouri, Mississippi, Montana, Nebraska, North Carolina, North Dakota, New Hampshire, New Jersey, New Mexico, Nevada, New York, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Virginia, Vermont, Washington, Wisconsin, West Virginia, Wyoming, | |
| Canada Expansion | 0 | |
| International Expansion |
Start-Up Costs and Fees Mobile |
|
| Investment | |
| Desert Moon-Fresh Mexican Grille | |
| El Chico Cafe | |
| Franchise Fee | |
| Desert Moon-Fresh Mexican Grille | |
| El Chico Cafe | |
| Royalty Fee | |
| Desert Moon-Fresh Mexican Grille | 5% |
| El Chico Cafe | 5% |
| Advertising Fee | |
| Desert Moon-Fresh Mexican Grille | |
| El Chico Cafe | |
| Year Founded | |
| Desert Moon-Fresh Mexican Grille | 1992 |
| El Chico Cafe | 1940 |
| Year Franchised | |
| Desert Moon-Fresh Mexican Grille | 1999 |
| El Chico Cafe | 1969 |
| Term Of Agreement | |
| Desert Moon-Fresh Mexican Grille | 15 years |
| El Chico Cafe | |
| Renewal Fee | |
| Desert Moon-Fresh Mexican Grille | |
| El Chico Cafe | |
Business Experience Requirements |
|
| Experience | |
| Desert Moon-Fresh Mexican Grille | Industry experience |
| El Chico Cafe | |
Financing Options |
|
| Franchise Fees | |
| Desert Moon-Fresh Mexican Grille | No |
| El Chico Cafe | No |
| Start-up Costs | |
| Desert Moon-Fresh Mexican Grille | |
| El Chico Cafe | |
| Equipment | |
| Desert Moon-Fresh Mexican Grille} | |
| El Chico Cafe | |
| Inventory | |
| Desert Moon-Fresh Mexican Grille | |
| El Chico Cafe | |
| Receivables | |
| Desert Moon-Fresh Mexican Grille | |
| El Chico Cafe | |
| Payroll | |
| Desert Moon-Fresh Mexican Grille | |
| El Chico Cafe | |
Training & Support |
|
| Training | |
| Desert Moon-Fresh Mexican Grille | |
| El Chico Cafe | |
| Support | |
| Desert Moon-Fresh Mexican Grille | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations, Purchasing cooperatives |
| El Chico Cafe | |
| Marketing | |
| Desert Moon-Fresh Mexican Grille | Co-op advertising, Ad slicks, Regional advertising |
| El Chico Cafe | |
| Operations | |
| Desert Moon-Fresh Mexican Grille | 66% of all franchisees own more than one unit Number of employees needed to run franchised unit: 10 Absentee ownership of franchise is allowed. (80% of current franchisees are owner/operators) |
| El Chico Cafe | |
Expansion Plans |
|
| US Expansion | |
| Desert Moon-Fresh Mexican Grille | Alaska, Alabama, Arkansas, Arizona, California, Colorado, Connecticut, Delaware, Florida, Georgia, Hawaii, Iowa, Idaho, Illinois, Indiana, Kansas, Kentucky, Louisiana, Massachusetts, Maryland, Maine, Michigan, Minnesota, Missouri, Mississippi, Montana, Nebraska, North Carolina, North Dakota, New Hampshire, New Jersey, New Mexico, Nevada, New York, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Virginia, Vermont, Washington, Wisconsin, West Virginia, Wyoming, |
| El Chico Cafe | |
| Canada Expansion | |
| Desert Moon-Fresh Mexican Grille | |
| El Chico Cafe | 0 |
| International Expansion | |
| Desert Moon-Fresh Mexican Grille | |
| El Chico Cafe | |