Start-Up Costs and Fees |
||
| Century 21 | Realty Direct | |
| Investment | 24700 - 451350 | 39600 - 67700 |
| Franchise Fee | 0 | 0 |
| Royalty Fee | 6% | 6% |
| Advertising Fee | 2% | 0.25% |
| Year Founded | 1971 | 2001 |
| Year Franchised | 1972 | 2003 |
| Term Of Agreement | ||
| Term Of Agreement | ||
| Renewal Fee | ||
Business Experience Requirements |
||
| Century 21 | Realty Direct | |
| Experience | Industry experience General business experience Marketing skills | Industry experience General business experience Marketing skills |
Financing Options |
||
| Century 21 | Realty Direct | |
| Franchise Fees | Yes | No |
| Start-up Costs | No | No |
| Equipment | No | No |
| Inventory | No | No |
| Receivables | No | No |
| Payroll | No | No |
Training & Support |
||
| Century 21 | Realty Direct | |
| Training | ||
| Support | Newsletter, Meetings, Toll-free phone line, Internet, Field operations/evaluations | Newsletter, Meetings, Toll-free phone line, Internet, Purchasing cooperatives |
| Marketing | Co-op advertising, Ad slicks, National media, Regional advertising | Co-op advertising, National media |
| Operations | Absentee ownership of franchise is NOT allowed. | Franchise can be run from home. 15% of all franchisees own more than one unit Number of employees needed to run franchised unit: 5 Absentee ownership of franchise is allowed. (75% of current franchisees are owner/operators) |
Expansion Plans |
||
| Century 21 | Realty Direct | |
| US Expansion | Alaska, Alabama, Arkansas, Arizona, Colorado, Connecticut, Delaware, Florida, Georgia, Iowa, Idaho, Kansas, Kentucky, Louisiana, Massachusetts, Maryland, Maine, Missouri, Mississippi, Montana, Nebraska, North Carolina, New Hampshire, New Jersey, New Mexico, Nevada, Ohio, Oklahoma, Oregon, Pennsylvania, South Carolina, Tennessee, Texas, Utah, Virginia, Vermont, West Virginia, Wyoming, | |
| Canada Expansion | ||
| International Expansion |
Start-Up Costs and Fees Mobile |
|
| Investment | |
| Century 21 | |
| Realty Direct | |
| Franchise Fee | |
| Century 21 | |
| Realty Direct | |
| Royalty Fee | |
| Century 21 | 6% |
| Realty Direct | 6% |
| Advertising Fee | |
| Century 21 | 2% |
| Realty Direct | 0.25% |
| Year Founded | |
| Century 21 | 1971 |
| Realty Direct | 2001 |
| Year Franchised | |
| Century 21 | 1972 |
| Realty Direct | 2003 |
| Term Of Agreement | |
| Century 21 | 10 years |
| Realty Direct | 6 years |
| Renewal Fee | |
| Century 21 | |
| Realty Direct | $2K |
Business Experience Requirements |
|
| Experience | |
| Century 21 | Industry experience General business experience Marketing skills |
| Realty Direct | Industry experience General business experience Marketing skills |
Financing Options |
|
| Franchise Fees | |
| Century 21 | Yes |
| Realty Direct | Yes |
| Start-up Costs | |
| Century 21 | |
| Realty Direct | |
| Equipment | |
| Century 21} | |
| Realty Direct | |
| Inventory | |
| Century 21 | |
| Realty Direct | |
| Receivables | |
| Century 21 | |
| Realty Direct | |
| Payroll | |
| Century 21 | |
| Realty Direct | |
Training & Support |
|
| Training | |
| Century 21 | |
| Realty Direct | |
| Support | |
| Century 21 | Newsletter, Meetings, Toll-free phone line, Internet, Field operations/evaluations |
| Realty Direct | Newsletter, Meetings, Toll-free phone line, Internet, Purchasing cooperatives |
| Marketing | |
| Century 21 | Co-op advertising, Ad slicks, National media, Regional advertising |
| Realty Direct | Co-op advertising, National media |
| Operations | |
| Century 21 | Absentee ownership of franchise is NOT allowed. |
| Realty Direct | Franchise can be run from home. 15% of all franchisees own more than one unit Number of employees needed to run franchised unit: 5 Absentee ownership of franchise is allowed. (75% of current franchisees are owner/operators) |
Expansion Plans |
|
| US Expansion | |
| Century 21 | |
| Realty Direct | Alaska, Alabama, Arkansas, Arizona, Colorado, Connecticut, Delaware, Florida, Georgia, Iowa, Idaho, Kansas, Kentucky, Louisiana, Massachusetts, Maryland, Maine, Missouri, Mississippi, Montana, Nebraska, North Carolina, New Hampshire, New Jersey, New Mexico, Nevada, Ohio, Oklahoma, Oregon, Pennsylvania, South Carolina, Tennessee, Texas, Utah, Virginia, Vermont, West Virginia, Wyoming, |
| Canada Expansion | |
| Century 21 | |
| Realty Direct | |
| International Expansion | |
| Century 21 | |
| Realty Direct | |