Best Western Hotels & Resorts headquartered in Phoenix, Arizona, is a privately held hotel brand within the BWH Hotel Group global network. With 18 brands and approximately 4,700 hotels in over 100 countries and territories worldwide*, BWH Hotel Group suits the needs of developers and guests in every market. Brands include Best Western, Best Western Plus, Best Western Premier , Executive Residency by Best Western, Vīb , GLō , Aiden , Sadie , BW Premier Collection and BW Signature Collection . Through acquisition, WorldHotelsTM Luxury, WorldHotels Elite, WorldHotels Distinctive and WorldHotels Crafted collections are also offered. Completing the portfolio is SureStay , SureStay Plus , SureStay Collection and SureStay Studio franchises.The total investment necessary to begin operation of a 120-room BW Premier Collection hotel is $606,800 - $5,281,500, which includes $29,000 - $39,400 that must be paid to the franchisor or their affiliate. The total investment necessary to begin operation of a 90-room BW Signature Collection hotel is $436,300 - $2,124,500, which includes $29,000 - $39,400 that must be paid to the franchisor or their affiliate.