Burger King vs Shamrock Burgers Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Burger King vs Shamrock Burgers including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

  Burger King Shamrock Burgers
Investment 333100 - 3398600 200000 - 240000
Franchise Fee 0
Royalty Fee 4.50% 5%
Advertising Fee 4% 1% Nat'l
Year Founded 1954 1970
Year Franchised 1961 2011
Term Of Agreement
Term Of Agreement
Renewal Fee


Business Experience Requirements

  Burger King Shamrock Burgers
Experience Industry experience General business experience Marketing skills

Financing Options

  Burger King Shamrock Burgers
 
Franchise Fees No
Start-up Costs No
Equipment No
Inventory No
Receivables No
Payroll No

Training & Support

  Burger King Shamrock Burgers
Training Before the opening of the Restaurant, franchisees must successfully complete the franchisor's training program. The training program is held in Miami, Florida or other locations specified by the franchisor. In-Restaurant Training will be held in various Restaurant locations that have been authorized as Training Restaurants. The franchisor may require additional training programs for individual Owner/Operators or Managing Directors to implement current operations, standards, and procedures and to facilitate the growth and changes of the franchisee. The franchisor also makes available and sometimes requires periodic workshops and seminars for managers, which include management courses and updating of operational skills. The franchisor will provide Pre-opening and Restaurant opening assistance as it deems appropriate. The franchisor also provides continuing operations training programs, which franchisees (as an Operating Partner, Managing Director, Director of Operations, or Managing Owner, as applicable) may be required to attend. For certain training courses, franchisees must pay a course or materials fee to the franchisor or third parties. The franchisor may make changes and revisions to the training program, locations or materials at any time. As a Shamrock Burgers franchisee, you will undergo 3 weeks of intensive in store training covering all aspects of the Shamrock Burgers franchise business from food preparation, customer service, cash management, advertising, promotions and store opening and closing procedures. Continuous operational support follows the extensive training program, from the store opening and through the life of the franchise business.
Support Meetings, Toll-free phone line, Grand opening, Security/safety procedures, Field operations/evaluations
Marketing Co-op advertising, National media, Regional advertising Shamrock taps into the pulse of the latest trends in the industry. The worldwide fast food market is monitored continuously and new ideas are researched for their sustainability. The franchisee can be assured that the offerings they are providing their customers has been thoroughly screened and researched well before they are presented.
Operations

Expansion Plans

  Burger King Shamrock Burgers
US Expansion
Canada Expansion
International Expansion Africa, Asia, Canada, Eastern Europe, Middle East, Western Europe,

Start-Up Costs and Fees Mobile

Investment
Burger King
Shamrock Burgers
Franchise Fee
Burger King
Shamrock Burgers
Royalty Fee
Burger King 4.50%
Shamrock Burgers 5%
Advertising Fee
Burger King 4%
Shamrock Burgers 1% Nat'l
Year Founded
Burger King 1954
Shamrock Burgers 1970
Year Franchised
Burger King 1961
Shamrock Burgers 2011
Term Of Agreement
Burger King 20 years
Shamrock Burgers
Renewal Fee
Burger King $50K
Shamrock Burgers


Business Experience Requirements

Experience
Burger King Industry experience General business experience Marketing skills
Shamrock Burgers

Financing Options

 
Franchise Fees
Burger King No
Shamrock Burgers No
Start-up Costs
Burger King
Shamrock Burgers
Equipment
Burger King}
Shamrock Burgers
Inventory
Burger King
Shamrock Burgers
Receivables
Burger King
Shamrock Burgers
Payroll
Burger King
Shamrock Burgers

Training & Support

Training
Burger King Before the opening of the Restaurant, franchisees must successfully complete the franchisor's training program. The training program is held in Miami, Florida or other locations specified by the franchisor. In-Restaurant Training will be held in various Restaurant locations that have been authorized as Training Restaurants. The franchisor may require additional training programs for individual Owner/Operators or Managing Directors to implement current operations, standards, and procedures and to facilitate the growth and changes of the franchisee. The franchisor also makes available and sometimes requires periodic workshops and seminars for managers, which include management courses and updating of operational skills. The franchisor will provide Pre-opening and Restaurant opening assistance as it deems appropriate. The franchisor also provides continuing operations training programs, which franchisees (as an Operating Partner, Managing Director, Director of Operations, or Managing Owner, as applicable) may be required to attend. For certain training courses, franchisees must pay a course or materials fee to the franchisor or third parties. The franchisor may make changes and revisions to the training program, locations or materials at any time.
Shamrock Burgers As a Shamrock Burgers franchisee, you will undergo 3 weeks of intensive in store training covering all aspects of the Shamrock Burgers franchise business from food preparation, customer service, cash management, advertising, promotions and store opening and closing procedures. Continuous operational support follows the extensive training program, from the store opening and through the life of the franchise business.
Support
Burger King Meetings, Toll-free phone line, Grand opening, Security/safety procedures, Field operations/evaluations
Shamrock Burgers
Marketing
Burger King Co-op advertising, National media, Regional advertising
Shamrock Burgers Shamrock taps into the pulse of the latest trends in the industry. The worldwide fast food market is monitored continuously and new ideas are researched for their sustainability. The franchisee can be assured that the offerings they are providing their customers has been thoroughly screened and researched well before they are presented.
Operations
Burger King
Shamrock Burgers

Expansion Plans

US Expansion
Burger King
Shamrock Burgers
Canada Expansion
Burger King
Shamrock Burgers
International Expansion
Burger King Africa, Asia, Canada, Eastern Europe, Middle East, Western Europe,
Shamrock Burgers