Bruster's Real Ice Cream vs Yogurt Lab Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Bruster's Real Ice Cream vs Yogurt Lab including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

  Bruster's Real Ice Cream Yogurt Lab
Investment 229200 - 1315000 313500 - 557000
Franchise Fee 0
Royalty Fee 5% 6% of Gross Revenues
Advertising Fee 3% 1% local
Year Founded 1989 2011
Year Franchised 1993 2013
Term Of Agreement
Term Of Agreement
Renewal Fee


Business Experience Requirements

  Bruster's Real Ice Cream Yogurt Lab
Experience *20% CAPITAL IN THE PROJECT. *DEDICATION TO EITHER OPERATING OR OVERSEEING *A MANAGER THAT WORKS APPROPRIATE RETAIL HOURS CULTIVATING AND MOTIVATING YOUTH. *INVOLVEMENT IN THE COMMUNITY

Financing Options

  Bruster's Real Ice Cream Yogurt Lab
 
Franchise Fees No
Start-up Costs No
Equipment No
Inventory No
Receivables No
Payroll No

Training & Support

  Bruster's Real Ice Cream Yogurt Lab
Training On-The-Job Training: 68 hours Classroom Training: 12 hours Before you open your Store, we will train you and one of your manager-level employees to operate a YOGURT L AB Store. We will provide approximately eight days of training (although the specific number of days depends on our opinion of your experience and needs) in Minneapolis, Minnesota, or another location we designate. You must attend the entire training program. Additional people beyond the first two may attend initial training if you pay our then- current training charge for each additional person (currently $500 per person per day). You also must pay for all travel and living expenses that you and your employees incur and for your employees' wages and workers' compensation insurance while they attend our initial training program. Training will occur after you sign the Franchise Agreement and while you are developing the Store. You and your attendees must complete the entire training program to our satisfaction before you may open your Store
Support *Real Estate Review and approval *Project Management *Marketing program and materials *procurement of products for operation *operations manager to support in your opening and ongoing consultations at your storePurchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
Marketing Complete assortment of templates and plans annually along with the support of a field marketing representative for more one on one support. Co-op Advertising Ad Templates Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
Operations Absentee Ownership Allowed Number of Employees Required to Run: 15 - 30

Expansion Plans

  Bruster's Real Ice Cream Yogurt Lab
US Expansion Alabama, Arkansas, Connecticut, Delaware, Florida, Georgia, Indiana, Kentucky, Louisiana, Maryland, Massachusetts, Mississippi, New Hampshire, New Jersey, New York, North Carolina, Ohio, Pennsylvania, South Carolina, Tennessee, Texas, Vermont, Virginia
Canada Expansion
International Expansion

Start-Up Costs and Fees Mobile

Investment
Bruster's Real Ice Cream
Yogurt Lab
Franchise Fee
Bruster's Real Ice Cream
Yogurt Lab
Royalty Fee
Bruster's Real Ice Cream 5%
Yogurt Lab 6% of Gross Revenues
Advertising Fee
Bruster's Real Ice Cream 3%
Yogurt Lab 1% local
Year Founded
Bruster's Real Ice Cream 1989
Yogurt Lab 2011
Year Franchised
Bruster's Real Ice Cream 1993
Yogurt Lab 2013
Term Of Agreement
Bruster's Real Ice Cream 10 years
Yogurt Lab 10 years
Renewal Fee
Bruster's Real Ice Cream
Yogurt Lab


Business Experience Requirements

Experience
Bruster's Real Ice Cream *20% CAPITAL IN THE PROJECT. *DEDICATION TO EITHER OPERATING OR OVERSEEING *A MANAGER THAT WORKS APPROPRIATE RETAIL HOURS CULTIVATING AND MOTIVATING YOUTH. *INVOLVEMENT IN THE COMMUNITY
Yogurt Lab

Financing Options

 
Franchise Fees
Bruster's Real Ice Cream No
Yogurt Lab No
Start-up Costs
Bruster's Real Ice Cream
Yogurt Lab
Equipment
Bruster's Real Ice Cream}
Yogurt Lab
Inventory
Bruster's Real Ice Cream
Yogurt Lab
Receivables
Bruster's Real Ice Cream
Yogurt Lab
Payroll
Bruster's Real Ice Cream
Yogurt Lab

Training & Support

Training
Bruster's Real Ice Cream On-The-Job Training: 68 hours Classroom Training: 12 hours
Yogurt Lab Before you open your Store, we will train you and one of your manager-level employees to operate a YOGURT L AB Store. We will provide approximately eight days of training (although the specific number of days depends on our opinion of your experience and needs) in Minneapolis, Minnesota, or another location we designate. You must attend the entire training program. Additional people beyond the first two may attend initial training if you pay our then- current training charge for each additional person (currently $500 per person per day). You also must pay for all travel and living expenses that you and your employees incur and for your employees' wages and workers' compensation insurance while they attend our initial training program. Training will occur after you sign the Franchise Agreement and while you are developing the Store. You and your attendees must complete the entire training program to our satisfaction before you may open your Store
Support
Bruster's Real Ice Cream *Real Estate Review and approval *Project Management *Marketing program and materials *procurement of products for operation *operations manager to support in your opening and ongoing consultations at your storePurchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
Yogurt Lab
Marketing
Bruster's Real Ice Cream Complete assortment of templates and plans annually along with the support of a field marketing representative for more one on one support. Co-op Advertising Ad Templates Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
Yogurt Lab
Operations
Bruster's Real Ice Cream Absentee Ownership Allowed Number of Employees Required to Run: 15 - 30
Yogurt Lab

Expansion Plans

US Expansion
Bruster's Real Ice Cream Alabama, Arkansas, Connecticut, Delaware, Florida, Georgia, Indiana, Kentucky, Louisiana, Maryland, Massachusetts, Mississippi, New Hampshire, New Jersey, New York, North Carolina, Ohio, Pennsylvania, South Carolina, Tennessee, Texas, Vermont, Virginia
Yogurt Lab
Canada Expansion
Bruster's Real Ice Cream
Yogurt Lab
International Expansion
Bruster's Real Ice Cream
Yogurt Lab