Bruster's Real Ice Cream vs Morrone's Treat Centers Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Bruster's Real Ice Cream vs Morrone's Treat Centers including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
  Bruster's Real Ice Cream Morrone's Treat Centers
Investment 229200 - 1315000 75000 - 150000
Franchise Fee 0
Royalty Fee 5% 5%
Advertising Fee 3% 0%
Year Founded 1989 1925
Year Franchised 1993 2002
Term Of Agreement
Term Of Agreement
Renewal Fee


Business Experience Requirements
  Bruster's Real Ice Cream Morrone's Treat Centers
Experience *20% CAPITAL IN THE PROJECT. *DEDICATION TO EITHER OPERATING OR OVERSEEING *A MANAGER THAT WORKS APPROPRIATE RETAIL HOURS CULTIVATING AND MOTIVATING YOUTH. *INVOLVEMENT IN THE COMMUNITY

Financing Options
  Bruster's Real Ice Cream Morrone's Treat Centers
 
Franchise Fees No
Start-up Costs No
Equipment No
Inventory No
Receivables No
Payroll No

Training & Support
  Bruster's Real Ice Cream Morrone's Treat Centers
Training On-The-Job Training: 68 hours Classroom Training: 12 hours Location 40 Hours
Support *Real Estate Review and approval *Project Management *Marketing program and materials *procurement of products for operation *operations manager to support in your opening and ongoing consultations at your storePurchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform Central Data Processing Field Operation Evaluation Field Training Initial Store Opening Inventory Control 800 Telephone Hotline
Marketing Complete assortment of templates and plans annually along with the support of a field marketing representative for more one on one support. Co-op Advertising Ad Templates Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
Operations Absentee Ownership Allowed Number of Employees Required to Run: 15 - 30 Average Number of Employees: 2 Full-time, 6 Part-time Passive Ownership: Allowed, But Discouraged

Expansion Plans
  Bruster's Real Ice Cream Morrone's Treat Centers
US Expansion Alabama, Arkansas, Connecticut, Delaware, Florida, Georgia, Indiana, Kentucky, Louisiana, Maryland, Massachusetts, Mississippi, New Hampshire, New Jersey, New York, North Carolina, Ohio, Pennsylvania, South Carolina, Tennessee, Texas, Vermont, Virginia Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming
Canada Expansion
International Expansion

Start-Up Costs and Fees Mobile
Investment
Bruster's Real Ice Cream
Morrone's Treat Centers
Franchise Fee
Bruster's Real Ice Cream
Morrone's Treat Centers
Royalty Fee
Bruster's Real Ice Cream 5%
Morrone's Treat Centers 5%
Advertising Fee
Bruster's Real Ice Cream 3%
Morrone's Treat Centers 0%
Year Founded
Bruster's Real Ice Cream 1989
Morrone's Treat Centers 1925
Year Franchised
Bruster's Real Ice Cream 1993
Morrone's Treat Centers 2002
Term Of Agreement
Bruster's Real Ice Cream 10 years
Morrone's Treat Centers 10 Years
Renewal Fee
Bruster's Real Ice Cream
Morrone's Treat Centers


Business Experience Requirements
Experience
Bruster's Real Ice Cream *20% CAPITAL IN THE PROJECT. *DEDICATION TO EITHER OPERATING OR OVERSEEING *A MANAGER THAT WORKS APPROPRIATE RETAIL HOURS CULTIVATING AND MOTIVATING YOUTH. *INVOLVEMENT IN THE COMMUNITY
Morrone's Treat Centers

Financing Options
 
Franchise Fees
Bruster's Real Ice Cream No
Morrone's Treat Centers No
Start-up Costs
Bruster's Real Ice Cream
Morrone's Treat Centers
Equipment
Bruster's Real Ice Cream}
Morrone's Treat Centers
Inventory
Bruster's Real Ice Cream
Morrone's Treat Centers
Receivables
Bruster's Real Ice Cream
Morrone's Treat Centers
Payroll
Bruster's Real Ice Cream
Morrone's Treat Centers

Training & Support
Training
Bruster's Real Ice Cream On-The-Job Training: 68 hours Classroom Training: 12 hours
Morrone's Treat Centers Location 40 Hours
Support
Bruster's Real Ice Cream *Real Estate Review and approval *Project Management *Marketing program and materials *procurement of products for operation *operations manager to support in your opening and ongoing consultations at your storePurchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
Morrone's Treat Centers Central Data Processing Field Operation Evaluation Field Training Initial Store Opening Inventory Control 800 Telephone Hotline
Marketing
Bruster's Real Ice Cream Complete assortment of templates and plans annually along with the support of a field marketing representative for more one on one support. Co-op Advertising Ad Templates Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
Morrone's Treat Centers
Operations
Bruster's Real Ice Cream Absentee Ownership Allowed Number of Employees Required to Run: 15 - 30
Morrone's Treat Centers Average Number of Employees: 2 Full-time, 6 Part-time Passive Ownership: Allowed, But Discouraged

Expansion Plans
US Expansion
Bruster's Real Ice Cream Alabama, Arkansas, Connecticut, Delaware, Florida, Georgia, Indiana, Kentucky, Louisiana, Maryland, Massachusetts, Mississippi, New Hampshire, New Jersey, New York, North Carolina, Ohio, Pennsylvania, South Carolina, Tennessee, Texas, Vermont, Virginia
Morrone's Treat Centers Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming
Canada Expansion
Bruster's Real Ice Cream
Morrone's Treat Centers
International Expansion
Bruster's Real Ice Cream
Morrone's Treat Centers