Bruster's Real Ice Cream vs Kilwin's Chocolates Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Bruster's Real Ice Cream vs Kilwin's Chocolates including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

  Bruster's Real Ice Cream Kilwin's Chocolates
Investment 229200 - 1315000 177534 - 937415
Franchise Fee 0 0
Royalty Fee 5% 5%
Advertising Fee 3% 1%
Year Founded 1989 1947
Year Franchised 1993 1982
Term Of Agreement
Term Of Agreement
Renewal Fee


Business Experience Requirements

  Bruster's Real Ice Cream Kilwin's Chocolates
Experience *20% CAPITAL IN THE PROJECT. *DEDICATION TO EITHER OPERATING OR OVERSEEING *A MANAGER THAT WORKS APPROPRIATE RETAIL HOURS CULTIVATING AND MOTIVATING YOUTH. *INVOLVEMENT IN THE COMMUNITY

Financing Options

  Bruster's Real Ice Cream Kilwin's Chocolates
 
Franchise Fees No No
Start-up Costs No No
Equipment No No
Inventory No No
Receivables No No
Payroll No No

Training & Support

  Bruster's Real Ice Cream Kilwin's Chocolates
Training On-The-Job Training: 68 hours Classroom Training: 12 hours On-The-Job Training: 173 hours Classroom Training: 43 hours Additional Training: Online training; store visits
Support *Real Estate Review and approval *Project Management *Marketing program and materials *procurement of products for operation *operations manager to support in your opening and ongoing consultations at your storePurchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform Newsletter Meetings/Conventions Grand Opening Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
Marketing Complete assortment of templates and plans annually along with the support of a field marketing representative for more one on one support. Co-op Advertising Ad Templates Regional Advertising Social media SEO Website development Email marketing Loyalty program/app Ad Templates Regional Advertising Social media SEO Email marketing
Operations Absentee Ownership Allowed Number of Employees Required to Run: 15 - 30 10% of all franchisees own more than one unit. Number of employees needed to run franchised unit: 6 - 10 Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators)

Expansion Plans

  Bruster's Real Ice Cream Kilwin's Chocolates
US Expansion Alabama, Arkansas, Connecticut, Delaware, Florida, Georgia, Indiana, Kentucky, Louisiana, Maryland, Massachusetts, Mississippi, New Hampshire, New Jersey, New York, North Carolina, Ohio, Pennsylvania, South Carolina, Tennessee, Texas, Vermont, Virginia Alabama, Colorado, Delaware, Florida, Georgia, Illinois, Indiana, Kentucky, Louisiana, Maryland, Michigan, Missouri, North Carolina, New Jersey, New York, Ohio, Pennsylvania, South Carolina, Tennessee, Virginia, Wisconsin, West Virginia,
Canada Expansion
International Expansion

Start-Up Costs and Fees Mobile

Investment
Bruster's Real Ice Cream
Kilwin's Chocolates
Franchise Fee
Bruster's Real Ice Cream
Kilwin's Chocolates
Royalty Fee
Bruster's Real Ice Cream 5%
Kilwin's Chocolates 5%
Advertising Fee
Bruster's Real Ice Cream 3%
Kilwin's Chocolates 1%
Year Founded
Bruster's Real Ice Cream 1989
Kilwin's Chocolates 1947
Year Franchised
Bruster's Real Ice Cream 1993
Kilwin's Chocolates 1982
Term Of Agreement
Bruster's Real Ice Cream 10 years
Kilwin's Chocolates 10 years
Renewal Fee
Bruster's Real Ice Cream
Kilwin's Chocolates


Business Experience Requirements

Experience
Bruster's Real Ice Cream *20% CAPITAL IN THE PROJECT. *DEDICATION TO EITHER OPERATING OR OVERSEEING *A MANAGER THAT WORKS APPROPRIATE RETAIL HOURS CULTIVATING AND MOTIVATING YOUTH. *INVOLVEMENT IN THE COMMUNITY
Kilwin's Chocolates

Financing Options

 
Franchise Fees
Bruster's Real Ice Cream No
Kilwin's Chocolates No
Start-up Costs
Bruster's Real Ice Cream
Kilwin's Chocolates
Equipment
Bruster's Real Ice Cream}
Kilwin's Chocolates
Inventory
Bruster's Real Ice Cream
Kilwin's Chocolates
Receivables
Bruster's Real Ice Cream
Kilwin's Chocolates
Payroll
Bruster's Real Ice Cream
Kilwin's Chocolates

Training & Support

Training
Bruster's Real Ice Cream On-The-Job Training: 68 hours Classroom Training: 12 hours
Kilwin's Chocolates On-The-Job Training: 173 hours Classroom Training: 43 hours Additional Training: Online training; store visits
Support
Bruster's Real Ice Cream *Real Estate Review and approval *Project Management *Marketing program and materials *procurement of products for operation *operations manager to support in your opening and ongoing consultations at your storePurchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
Kilwin's Chocolates Newsletter Meetings/Conventions Grand Opening Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
Marketing
Bruster's Real Ice Cream Complete assortment of templates and plans annually along with the support of a field marketing representative for more one on one support. Co-op Advertising Ad Templates Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
Kilwin's Chocolates Ad Templates Regional Advertising Social media SEO Email marketing
Operations
Bruster's Real Ice Cream Absentee Ownership Allowed Number of Employees Required to Run: 15 - 30
Kilwin's Chocolates 10% of all franchisees own more than one unit. Number of employees needed to run franchised unit: 6 - 10 Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators)

Expansion Plans

US Expansion
Bruster's Real Ice Cream Alabama, Arkansas, Connecticut, Delaware, Florida, Georgia, Indiana, Kentucky, Louisiana, Maryland, Massachusetts, Mississippi, New Hampshire, New Jersey, New York, North Carolina, Ohio, Pennsylvania, South Carolina, Tennessee, Texas, Vermont, Virginia
Kilwin's Chocolates Alabama, Colorado, Delaware, Florida, Georgia, Illinois, Indiana, Kentucky, Louisiana, Maryland, Michigan, Missouri, North Carolina, New Jersey, New York, Ohio, Pennsylvania, South Carolina, Tennessee, Virginia, Wisconsin, West Virginia,
Canada Expansion
Bruster's Real Ice Cream
Kilwin's Chocolates
International Expansion
Bruster's Real Ice Cream
Kilwin's Chocolates