Biggby Coffee vs The Coffee Beanery Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Biggby Coffee vs The Coffee Beanery including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
  Biggby Coffee The Coffee Beanery
Investment 189550 - 378600 112500 - 496100
Franchise Fee
Royalty Fee 6% 4%
Advertising Fee 3% 2%
Year Founded 1994 1976
Year Franchised 1999 1985
Term Of Agreement
Term Of Agreement
Renewal Fee


Business Experience Requirements
  Biggby Coffee The Coffee Beanery
Experience General business experience Retail experience

Financing Options
  Biggby Coffee The Coffee Beanery
 
Franchise Fees No
Start-up Costs No
Equipment No
Inventory No
Receivables No
Payroll No

Training & Support
  Biggby Coffee The Coffee Beanery
Training As a new franchisee, you will participate in one of the most comprehensive training programs in the industry. You will start by attending 3 weeks of comprehensive classroom training that covers coffee and tea, our menu, managing a successful cafe, human resources, and much more. Upon completion, you'll spend an additional 3 weeks in your market (whenever possible) working directly in a cafe. Prior to opening your doors, we will help train your staff and assist you in all aspects of opening your store. On-The-Job Training: 144 hours Classroom Training: 86 hours Additional Training: On-the-job training
Support All throughout the franchise process, you will have the ongoing support and expertise of our staff. This comes in many forms of assistance: site selection, lease negotiation, business plan format and wording, build out and equipment recommendations, etc...Once open, you then have access to numerous support programs ranging from quarterly visits, mystery shops, customer surveys, our Franchise Resource Center and many other things, including ongoing contact with our staff and support team. Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations
Marketing BIGGBY COFFEE has an annual promotions calendar for in-store marketing of beverages, food items and merchandise - all designed to grab your customer's attention. BIGGBY also designs and develops advertising materials for direct mail, billboards and print media, as well as radio commercials. BIGGBY's Marketing Department is also available to answer questions, assist you through your Grand Opening and help design and develop custom programs to expand your customer base and increase your sales. Co-op Advertising Ad Templates Regional Advertising Social media Email marketing Loyalty program/app Co-op advertising, Ad slicks, National media
Operations Absentee Ownership Allowed Number of Employees Required to Run: 15 International franchisees required to buy multiple units/master licenses; 30% of all franchisees own more than one unit Number of employees needed to run franchised unit: 14 - 17 Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators)

Expansion Plans
  Biggby Coffee The Coffee Beanery
US Expansion Alaska, Alabama, Arkansas, Arizona, California, Colorado, Connecticut, Delaware, Florida, Georgia, Iowa, Idaho, Illinois, Indiana, Kansas, Kentucky, Louisiana, Massachusetts, Maryland, Maine, Michigan, Missouri, Mississippi, Montana, Nebraska, North Carolina, New Hampshire, New Jersey, New Mexico, Nevada, New York, Ohio, Oklahoma, Pennsylvania, Rhode Island, South Carolina, Tennessee, Texas, Utah, Virginia, Vermont, Wisconsin, West Virginia, Wyoming,
Canada Expansion 0
International Expansion

Start-Up Costs and Fees Mobile
Investment
Biggby Coffee
The Coffee Beanery
Franchise Fee
Biggby Coffee
The Coffee Beanery
Royalty Fee
Biggby Coffee 6%
The Coffee Beanery 4%
Advertising Fee
Biggby Coffee 3%
The Coffee Beanery 2%
Year Founded
Biggby Coffee 1994
The Coffee Beanery 1976
Year Franchised
Biggby Coffee 1999
The Coffee Beanery 1985
Term Of Agreement
Biggby Coffee 10 years
The Coffee Beanery 10-20 years
Renewal Fee
Biggby Coffee $3,000
The Coffee Beanery 25% of initial fee


Business Experience Requirements
Experience
Biggby Coffee
The Coffee Beanery General business experience Retail experience

Financing Options
 
Franchise Fees
Biggby Coffee
The Coffee Beanery
Start-up Costs
Biggby Coffee
The Coffee Beanery
Equipment
Biggby Coffee}
The Coffee Beanery
Inventory
Biggby Coffee
The Coffee Beanery
Receivables
Biggby Coffee
The Coffee Beanery
Payroll
Biggby Coffee
The Coffee Beanery

Training & Support
Training
Biggby Coffee As a new franchisee, you will participate in one of the most comprehensive training programs in the industry. You will start by attending 3 weeks of comprehensive classroom training that covers coffee and tea, our menu, managing a successful cafe, human resources, and much more. Upon completion, you'll spend an additional 3 weeks in your market (whenever possible) working directly in a cafe. Prior to opening your doors, we will help train your staff and assist you in all aspects of opening your store. On-The-Job Training: 144 hours Classroom Training: 86 hours Additional Training: On-the-job training
The Coffee Beanery
Support
Biggby Coffee All throughout the franchise process, you will have the ongoing support and expertise of our staff. This comes in many forms of assistance: site selection, lease negotiation, business plan format and wording, build out and equipment recommendations, etc...Once open, you then have access to numerous support programs ranging from quarterly visits, mystery shops, customer surveys, our Franchise Resource Center and many other things, including ongoing contact with our staff and support team. Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform
The Coffee Beanery Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations
Marketing
Biggby Coffee BIGGBY COFFEE has an annual promotions calendar for in-store marketing of beverages, food items and merchandise - all designed to grab your customer's attention. BIGGBY also designs and develops advertising materials for direct mail, billboards and print media, as well as radio commercials. BIGGBY's Marketing Department is also available to answer questions, assist you through your Grand Opening and help design and develop custom programs to expand your customer base and increase your sales. Co-op Advertising Ad Templates Regional Advertising Social media Email marketing Loyalty program/app
The Coffee Beanery Co-op advertising, Ad slicks, National media
Operations
Biggby Coffee Absentee Ownership Allowed Number of Employees Required to Run: 15
The Coffee Beanery International franchisees required to buy multiple units/master licenses; 30% of all franchisees own more than one unit Number of employees needed to run franchised unit: 14 - 17 Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators)

Expansion Plans
US Expansion
Biggby Coffee
The Coffee Beanery Alaska, Alabama, Arkansas, Arizona, California, Colorado, Connecticut, Delaware, Florida, Georgia, Iowa, Idaho, Illinois, Indiana, Kansas, Kentucky, Louisiana, Massachusetts, Maryland, Maine, Michigan, Missouri, Mississippi, Montana, Nebraska, North Carolina, New Hampshire, New Jersey, New Mexico, Nevada, New York, Ohio, Oklahoma, Pennsylvania, Rhode Island, South Carolina, Tennessee, Texas, Utah, Virginia, Vermont, Wisconsin, West Virginia, Wyoming,
Canada Expansion
Biggby Coffee
The Coffee Beanery 0
International Expansion
Biggby Coffee
The Coffee Beanery