Baja Fresh Mexican Grill vs California Tortilla Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Baja Fresh Mexican Grill vs California Tortilla including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
  Baja Fresh Mexican Grill California Tortilla
Investment 224450 - 993040 378400 - 697000
Franchise Fee
Royalty Fee 5% 5%
Advertising Fee 3% .5% local +2% Nat'l
Year Founded 0 1995
Year Franchised 0 1995
Term Of Agreement
Term Of Agreement
Renewal Fee


Business Experience Requirements
  Baja Fresh Mexican Grill California Tortilla
Experience *$200,000 liquid cash per restaurant, $500,000 net worth per restaurant *Restaurant experience or an operating partner with at least 10% ownership, who has restaurant experience * A minimum of $1,000,000 net worth and $250,000 of liquid assets to invest in your California Tortilla franchise; * Experience in either the food/restaurant industry; and/or prior franchise experience; and/or prior business or management experience (whew!); * A passionate commitment to customer service; * A sound operating plan to manage your business; * A cultural fit with California Tortilla and a passion for Mexican food; * The willingness to learn and apply the California Tortilla Operating System.

Financing Options
  Baja Fresh Mexican Grill California Tortilla
 
Franchise Fees
Start-up Costs
Equipment
Inventory
Receivables
Payroll

Training & Support
  Baja Fresh Mexican Grill California Tortilla
Training On-The-Job Training: 200 hours Classroom Training: 10 hours
Support Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
Marketing Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
Operations Absentee Ownership Allowed Number of Employees Required to Run: 15

Expansion Plans
  Baja Fresh Mexican Grill California Tortilla
US Expansion Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming
Canada Expansion 0
International Expansion

Start-Up Costs and Fees Mobile
Investment
Baja Fresh Mexican Grill
California Tortilla
Franchise Fee
Baja Fresh Mexican Grill
California Tortilla
Royalty Fee
Baja Fresh Mexican Grill 5%
California Tortilla 5%
Advertising Fee
Baja Fresh Mexican Grill 3%
California Tortilla .5% local +2% Nat'l
Year Founded
Baja Fresh Mexican Grill 0
California Tortilla 1995
Year Franchised
Baja Fresh Mexican Grill 0
California Tortilla 1995
Term Of Agreement
Baja Fresh Mexican Grill 10 Years
California Tortilla 10 years
Renewal Fee
Baja Fresh Mexican Grill
California Tortilla


Business Experience Requirements
Experience
Baja Fresh Mexican Grill *$200,000 liquid cash per restaurant, $500,000 net worth per restaurant *Restaurant experience or an operating partner with at least 10% ownership, who has restaurant experience
California Tortilla * A minimum of $1,000,000 net worth and $250,000 of liquid assets to invest in your California Tortilla franchise; * Experience in either the food/restaurant industry; and/or prior franchise experience; and/or prior business or management experience (whew!); * A passionate commitment to customer service; * A sound operating plan to manage your business; * A cultural fit with California Tortilla and a passion for Mexican food; * The willingness to learn and apply the California Tortilla Operating System.

Financing Options
 
Franchise Fees
Baja Fresh Mexican Grill
California Tortilla
Start-up Costs
Baja Fresh Mexican Grill
California Tortilla
Equipment
Baja Fresh Mexican Grill}
California Tortilla
Inventory
Baja Fresh Mexican Grill
California Tortilla
Receivables
Baja Fresh Mexican Grill
California Tortilla
Payroll
Baja Fresh Mexican Grill
California Tortilla

Training & Support
Training
Baja Fresh Mexican Grill
California Tortilla On-The-Job Training: 200 hours Classroom Training: 10 hours
Support
Baja Fresh Mexican Grill
California Tortilla Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
Marketing
Baja Fresh Mexican Grill
California Tortilla Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
Operations
Baja Fresh Mexican Grill
California Tortilla Absentee Ownership Allowed Number of Employees Required to Run: 15

Expansion Plans
US Expansion
Baja Fresh Mexican Grill
California Tortilla Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming
Canada Expansion
Baja Fresh Mexican Grill 0
California Tortilla
International Expansion
Baja Fresh Mexican Grill
California Tortilla