Start-Up Costs and Fees |
||
| Athlete's Foot | Max Muscle | |
| Investment | 201600 - 640300 | 114600 - 281300 |
| Franchise Fee | 0 | 0 |
| Royalty Fee | 5% | 3% |
| Advertising Fee | ||
| Year Founded | 1972 | 1988 |
| Year Franchised | 1973 | 2001 |
| Term Of Agreement | ||
| Term Of Agreement | ||
| Renewal Fee | ||
Business Experience Requirements |
||
| Athlete's Foot | Max Muscle | |
| Experience | General business experience | General business experience Marketing skills |
Financing Options |
||
| Athlete's Foot | Max Muscle | |
| Franchise Fees | No | No |
| Start-up Costs | No | No |
| Equipment | No | No |
| Inventory | No | No |
| Receivables | No | No |
| Payroll | No | No |
Training & Support |
||
| Athlete's Foot | Max Muscle | |
| Training | ||
| Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations, Purchasing cooperatives |
| Marketing | Co-op advertising, Ad slicks, National media, Regional advertising | Co-op advertising, Ad slicks, National media, Regional advertising |
| Operations | International franchisees required to buy multiple units/master licenses; 21% of all franchisees own more than one unit Number of employees needed to run franchised unit: 6 - 10 Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators) | 15% of all franchisees own more than one unit Number of employees needed to run franchised unit: 2 - 5 Absentee ownership of franchise is allowed. (80% of current franchisees are owner/operators) |
Expansion Plans |
||
| Athlete's Foot | Max Muscle | |
| US Expansion | Alaska, Alabama, Arkansas, Arizona, Colorado, Connecticut, Delaware, Georgia, Iowa, Idaho, Kansas, Kentucky, Louisiana, Massachusetts, Maine, Missouri, Mississippi, Montana, Nebraska, North Carolina, New Hampshire, New Jersey, New Mexico, Nevada, Ohio, Oklahoma, Pennsylvania, South Carolina, Tennessee, Vermont, West Virginia, Wyoming, | |
| Canada Expansion | ||
| International Expansion |
Start-Up Costs and Fees Mobile |
|
| Investment | |
| Athlete's Foot | |
| Max Muscle | |
| Franchise Fee | |
| Athlete's Foot | |
| Max Muscle | |
| Royalty Fee | |
| Athlete's Foot | 5% |
| Max Muscle | 3% |
| Advertising Fee | |
| Athlete's Foot | |
| Max Muscle | |
| Year Founded | |
| Athlete's Foot | 1972 |
| Max Muscle | 1988 |
| Year Franchised | |
| Athlete's Foot | 1973 |
| Max Muscle | 2001 |
| Term Of Agreement | |
| Athlete's Foot | 10 years |
| Max Muscle | 5 years |
| Renewal Fee | |
| Athlete's Foot | |
| Max Muscle | $1.5K |
Business Experience Requirements |
|
| Experience | |
| Athlete's Foot | General business experience |
| Max Muscle | General business experience Marketing skills |
Financing Options |
|
| Franchise Fees | |
| Athlete's Foot | No |
| Max Muscle | No |
| Start-up Costs | |
| Athlete's Foot | |
| Max Muscle | |
| Equipment | |
| Athlete's Foot} | |
| Max Muscle | |
| Inventory | |
| Athlete's Foot | |
| Max Muscle | |
| Receivables | |
| Athlete's Foot | |
| Max Muscle | |
| Payroll | |
| Athlete's Foot | |
| Max Muscle | |
Training & Support |
|
| Training | |
| Athlete's Foot | |
| Max Muscle | |
| Support | |
| Athlete's Foot | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations |
| Max Muscle | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations, Purchasing cooperatives |
| Marketing | |
| Athlete's Foot | Co-op advertising, Ad slicks, National media, Regional advertising |
| Max Muscle | Co-op advertising, Ad slicks, National media, Regional advertising |
| Operations | |
| Athlete's Foot | International franchisees required to buy multiple units/master licenses; 21% of all franchisees own more than one unit Number of employees needed to run franchised unit: 6 - 10 Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators) |
| Max Muscle | 15% of all franchisees own more than one unit Number of employees needed to run franchised unit: 2 - 5 Absentee ownership of franchise is allowed. (80% of current franchisees are owner/operators) |
Expansion Plans |
|
| US Expansion | |
| Athlete's Foot | |
| Max Muscle | Alaska, Alabama, Arkansas, Arizona, Colorado, Connecticut, Delaware, Georgia, Iowa, Idaho, Kansas, Kentucky, Louisiana, Massachusetts, Maine, Missouri, Mississippi, Montana, Nebraska, North Carolina, New Hampshire, New Jersey, New Mexico, Nevada, Ohio, Oklahoma, Pennsylvania, South Carolina, Tennessee, Vermont, West Virginia, Wyoming, |
| Canada Expansion | |
| Athlete's Foot | |
| Max Muscle | |
| International Expansion | |
| Athlete's Foot | |
| Max Muscle | |