Amazon Cafe vs Bruster's Real Ice Cream Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Amazon Cafe vs Bruster's Real Ice Cream including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

  Amazon Cafe Bruster's Real Ice Cream
Investment 127500 - 218500 229200 - 1315000
Franchise Fee 0
Royalty Fee 3-5% 5%
Advertising Fee 3%
Year Founded 1998 1989
Year Franchised 2002 1993
Term Of Agreement
Term Of Agreement
Renewal Fee


Business Experience Requirements

  Amazon Cafe Bruster's Real Ice Cream
Experience General business experience *20% CAPITAL IN THE PROJECT. *DEDICATION TO EITHER OPERATING OR OVERSEEING *A MANAGER THAT WORKS APPROPRIATE RETAIL HOURS CULTIVATING AND MOTIVATING YOUTH. *INVOLVEMENT IN THE COMMUNITY

Financing Options

  Amazon Cafe Bruster's Real Ice Cream
 
Franchise Fees No No
Start-up Costs No No
Equipment No No
Inventory No No
Receivables No No
Payroll No No

Training & Support

  Amazon Cafe Bruster's Real Ice Cream
Training On-The-Job Training: 68 hours Classroom Training: 12 hours
Support Newsletter, Meetings, Grand opening, Internet, Field operations/evaluations, Purchasing cooperatives *Real Estate Review and approval *Project Management *Marketing program and materials *procurement of products for operation *operations manager to support in your opening and ongoing consultations at your storePurchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
Marketing Co-op advertising, Ad slicks, Regional advertising Complete assortment of templates and plans annually along with the support of a field marketing representative for more one on one support. Co-op Advertising Ad Templates Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
Operations 70% of all franchisees own more than one unit Number of employees needed to run franchised unit: 8 Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators) Absentee Ownership Allowed Number of Employees Required to Run: 15 - 30

Expansion Plans

  Amazon Cafe Bruster's Real Ice Cream
US Expansion North East, South East, Alabama, Arkansas, Connecticut, Delaware, Florida, Georgia, Indiana, Kentucky, Louisiana, Maryland, Massachusetts, Mississippi, New Hampshire, New Jersey, New York, North Carolina, Ohio, Pennsylvania, South Carolina, Tennessee, Texas, Vermont, Virginia
Canada Expansion 0
International Expansion

Start-Up Costs and Fees Mobile

Investment
Amazon Cafe
Bruster's Real Ice Cream
Franchise Fee
Amazon Cafe
Bruster's Real Ice Cream
Royalty Fee
Amazon Cafe 3-5%
Bruster's Real Ice Cream 5%
Advertising Fee
Amazon Cafe
Bruster's Real Ice Cream 3%
Year Founded
Amazon Cafe 1998
Bruster's Real Ice Cream 1989
Year Franchised
Amazon Cafe 2002
Bruster's Real Ice Cream 1993
Term Of Agreement
Amazon Cafe 10 years
Bruster's Real Ice Cream 10 years
Renewal Fee
Amazon Cafe $15K
Bruster's Real Ice Cream


Business Experience Requirements

Experience
Amazon Cafe General business experience
Bruster's Real Ice Cream *20% CAPITAL IN THE PROJECT. *DEDICATION TO EITHER OPERATING OR OVERSEEING *A MANAGER THAT WORKS APPROPRIATE RETAIL HOURS CULTIVATING AND MOTIVATING YOUTH. *INVOLVEMENT IN THE COMMUNITY

Financing Options

 
Franchise Fees
Amazon Cafe No
Bruster's Real Ice Cream No
Start-up Costs
Amazon Cafe
Bruster's Real Ice Cream
Equipment
Amazon Cafe}
Bruster's Real Ice Cream
Inventory
Amazon Cafe
Bruster's Real Ice Cream
Receivables
Amazon Cafe
Bruster's Real Ice Cream
Payroll
Amazon Cafe
Bruster's Real Ice Cream

Training & Support

Training
Amazon Cafe
Bruster's Real Ice Cream On-The-Job Training: 68 hours Classroom Training: 12 hours
Support
Amazon Cafe Newsletter, Meetings, Grand opening, Internet, Field operations/evaluations, Purchasing cooperatives
Bruster's Real Ice Cream *Real Estate Review and approval *Project Management *Marketing program and materials *procurement of products for operation *operations manager to support in your opening and ongoing consultations at your storePurchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
Marketing
Amazon Cafe Co-op advertising, Ad slicks, Regional advertising
Bruster's Real Ice Cream Complete assortment of templates and plans annually along with the support of a field marketing representative for more one on one support. Co-op Advertising Ad Templates Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
Operations
Amazon Cafe 70% of all franchisees own more than one unit Number of employees needed to run franchised unit: 8 Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators)
Bruster's Real Ice Cream Absentee Ownership Allowed Number of Employees Required to Run: 15 - 30

Expansion Plans

US Expansion
Amazon Cafe North East, South East,
Bruster's Real Ice Cream Alabama, Arkansas, Connecticut, Delaware, Florida, Georgia, Indiana, Kentucky, Louisiana, Maryland, Massachusetts, Mississippi, New Hampshire, New Jersey, New York, North Carolina, Ohio, Pennsylvania, South Carolina, Tennessee, Texas, Vermont, Virginia
Canada Expansion
Amazon Cafe 0
Bruster's Real Ice Cream
International Expansion
Amazon Cafe
Bruster's Real Ice Cream